Insider Transactions for ServiceNow, Inc. (NOW)

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This is a table of all insider transactions submitted to the SEC since mid-October of 2009. This data is up to the minute and should be current to within less than fifteen seconds of public release.

Joint filings are transactions that involve multiple parties but are reported on one form. They are grouped together by colours. Javascript is required for this feature to work.

Joint Filing? Date of Transaction Date and Time First Available Publicly Security Title Number of Shares Share Price Value of Transaction Transaction Code (Definitions) Who? Position Within Company Link to Original Filing
  2016-06-08 2016-06-10
18:21:23
Common Stock +1,930 $0.00 $0 M Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2016-06-08 2016-06-10
17:19:08
Common Stock +1,930 $0.00 $0 M Giancarlo Charles H
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C/O SILVER LAKE
2775 SAND HILL ROAD
MENLO PARK, CA
94025
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Director EDGAR Filing
  2016-06-08 2016-06-10
17:18:08
Common Stock +1,930 $0.00 $0 M MILLER JEFFREY A
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C/O MCAFEE, INC.
5000 HEADQUARTERS DR.
PLANO, TX
75024
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Director EDGAR Filing
  2016-06-08 2016-06-10
17:17:12
Common Stock +1,930 $0.00 $0 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2016-06-08 2016-06-09
18:43:42
Common Stock -20,900 $77.15 $-1,612,435 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-08 2016-06-09
18:43:42
Common Stock -1,600 $76.35 $-122,160 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-08 2016-06-09
18:43:42
Common Stock -69,900 $77.14 $-5,392,086 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-08 2016-06-09
18:43:42
Common Stock -5,100 $76.32 $-389,232 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-07 2016-06-09
18:43:42
Common Stock -10,196 $75.51 $-769,900 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-07 2016-06-09
18:43:42
Common Stock -12,304 $74.45 $-916,033 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-07 2016-06-09
18:43:42
Common Stock -33,960 $75.52 $-2,564,659 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-07 2016-06-09
18:43:42
Common Stock -41,040 $74.46 $-3,055,838 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-06-07 2016-06-09
18:34:56
Common Stock +12,500 $3.00 $37,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-06-07 2016-06-09
18:34:56
Common Stock -1,200 $0.00 $0 G Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-05-11 2016-05-13
19:02:59
Common Stock -3,002 $70.00 $-210,140 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-05-06 2016-05-10
17:08:45
Common Stock -25,706 $0.00 $0 F Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-05-06 2016-05-10
17:08:45
Common Stock -25,706 $0.00 $0 F Flynn Conor C
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C/O KIMCO REALTY CORP.
3333 NEW HYDE PARK ROAD
NEW HYDE PARK, NY
11042
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Director EDGAR Filing
  2016-05-06 2016-05-10
17:08:45
Common Stock +49,263 $0.00 $0 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-05-06 2016-05-10
17:07:02
Common Stock -12,853 $0.00 $0 F Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-05-06 2016-05-10
17:07:02
Common Stock +24,632 $0.00 $0 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-21 2016-04-22
17:58:28
Common Stock +3,862 $3.00 $11,586 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-20 2016-04-22
17:58:28
Common Stock -12,406 $75.00 $-930,450 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-20 2016-04-22
17:58:28
Common Stock -32,816 $65.11 $-2,136,650 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-20 2016-04-22
17:58:28
Common Stock +15,016 $3.00 $45,048 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-20 2016-04-22
17:58:28
Common Stock +17,800 $29.42 $523,676 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-04-14 2016-04-15
18:30:13
Common Stock -41,934 $63.07 $-2,644,777 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-04-14 2016-04-15
18:30:13
Common Stock -33,066 $62.74 $-2,074,561 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-04-13 2016-04-15
18:30:13
Common Stock -17,200 $63.75 $-1,096,500 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-04-13 2016-04-15
18:30:13
Common Stock -34,871 $63.00 $-2,196,873 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-04-13 2016-04-15
18:30:13
Common Stock -22,929 $62.19 $-1,425,954 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-04-13 2016-04-15
18:28:51
Common Stock -1,219 $63.76 $-77,723 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-04-13 2016-04-15
18:28:51
Common Stock -8,260 $62.97 $-520,132 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-13 2016-04-15
18:28:51
Common Stock -4,021 $62.20 $-250,106 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-13 2016-04-15
18:28:51
Common Stock +13,500 $3.00 $40,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-11 2016-04-13
17:49:29
Common Stock -2,400 $65.01 $-156,024 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-11 2016-04-13
17:49:29
Common Stock +200 $3.00 $600 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-11 2016-04-13
17:49:29
Common Stock +2,200 $29.42 $64,724 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-07 2016-04-11
13:37:13
Common Stock -5,600 $64.46 $-360,976 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-07 2016-04-11
13:37:13
Common Stock -9,400 $63.93 $-600,942 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-04-07 2016-04-11
13:37:13
Common Stock +15,000 $29.42 $441,300 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-03-22 2016-03-23
18:12:38
Common Stock -12,472 $62.53 $-779,874 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-03-22 2016-03-23
18:12:38
Common Stock -9,028 $62.13 $-560,910 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-22 2016-03-23
18:12:38
Common Stock -1,000 $60.98 $-60,980 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-22 2016-03-23
18:12:38
Common Stock -41,805 $62.54 $-2,614,485 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-22 2016-03-23
18:12:38
Common Stock -30,096 $62.13 $-1,869,865 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-22 2016-03-23
18:12:38
Common Stock -3,099 $60.93 $-188,822 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-21 2016-03-23
18:12:38
Common Stock -8,807 $61.05 $-537,667 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-21 2016-03-23
18:12:38
Common Stock -13,693 $60.65 $-830,480 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-21 2016-03-23
18:12:38
Common Stock -29,699 $61.06 $-1,813,421 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-21 2016-03-23
18:12:38
Common Stock -45,301 $60.66 $-2,747,959 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-03-08 2016-03-10
18:49:23
Common Stock -6,900 $60.05 $-414,345 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-03-08 2016-03-10
18:49:23
Common Stock -16,833 $60.00 $-1,009,980 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-03-08 2016-03-10
18:48:24
Common Stock -10,591 $60.00 $-635,460 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-02-05 2016-02-09
19:13:44
Common Stock -25,899 $52.31 $-1,354,777 F Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:13:44
Common Stock +24,632 $0.00 $0 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:13:44
Common Stock +6,250 $0.00 $0 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:13:44
Common Stock +18,750 $0.00 $0 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:12:26
Common Stock -26,462 $52.31 $-1,384,227 F McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:12:26
Common Stock +25,000 $0.00 $0 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:12:26
Common Stock +6,250 $0.00 $0 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-02-05 2016-02-09
19:12:26
Common Stock +24,632 $0.00 $0 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-02-05 2016-02-09
19:09:58
Common Stock -14,436 $52.31 $-755,147 F LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-02-05 2016-02-09
19:09:58
Common Stock +32,843 $0.00 $0 M LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock -2,100 $81.22 $-170,562 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock -3,200 $80.43 $-257,376 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock -2,500 $79.19 $-197,975 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock -1,400 $77.93 $-109,102 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock -800 $77.10 $-61,680 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock -712 $76.06 $-54,155 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-13 2016-01-15
14:21:20
Common Stock +10,712 $3.00 $32,136 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-12 2016-01-14
19:34:55
Common Stock -800 $81.04 $-64,832 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-12 2016-01-14
19:34:55
Common Stock -9,200 $80.40 $-739,680 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-12 2016-01-14
19:34:55
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-08 2016-01-08
18:46:11
Common Stock -9,510 $80.17 $-762,417 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-08 2016-01-08
18:46:11
Common Stock -26,849 $79.43 $-2,132,616 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-08 2016-01-08
18:46:11
Common Stock -28,641 $78.59 $-2,250,896 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-07 2016-01-11
18:06:56
Common Stock -600 $81.31 $-48,786 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2016-01-07 2016-01-11
18:06:56
Common Stock -4,900 $80.44 $-394,156 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-01-07 2016-01-11
18:06:56
Common Stock -4,500 $79.52 $-357,840 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-01-07 2016-01-11
18:06:56
Common Stock +10,000 $3.00 $30,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2016-01-07 2016-01-08
18:46:11
Common Stock -4,300 $81.25 $-349,375 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-01-07 2016-01-08
18:46:11
Common Stock -24,523 $80.37 $-1,970,914 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-01-07 2016-01-08
18:46:11
Common Stock -36,177 $79.57 $-2,878,604 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-06 2016-01-08
18:46:11
Common Stock -1,100 $82.68 $-90,948 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-01-06 2016-01-08
18:46:11
Common Stock -1,300 $81.34 $-105,742 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-01-06 2016-01-08
18:46:11
Common Stock -12,476 $82.85 $-1,033,637 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2016-01-06 2016-01-08
18:46:11
Common Stock -20,363 $82.29 $-1,675,671 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-06 2016-01-08
18:46:11
Common Stock -37,161 $81.32 $-3,021,933 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-04 2016-01-06
13:58:01
Common Stock -100 $85.45 $-8,545 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-04 2016-01-06
13:58:01
Common Stock -6,000 $84.49 $-506,940 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-04 2016-01-06
13:58:01
Common Stock -143,900 $83.79 $-12,057,381 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2016-01-04 2016-01-06
13:58:01
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-16 2015-12-16
19:56:09
Common Stock -16,082 $87.24 $-1,402,994 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-16 2015-12-16
19:56:09
Common Stock -13,210 $86.41 $-1,141,476 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-16 2015-12-16
19:56:09
Common Stock -35,708 $85.44 $-3,050,892 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-15 2015-12-16
19:56:09
Common Stock -9,923 $86.14 $-854,767 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-15 2015-12-16
19:56:09
Common Stock -28,772 $85.61 $-2,463,171 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-15 2015-12-16
19:56:09
Common Stock -26,305 $84.77 $-2,229,875 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-14 2015-12-16
19:56:09
Common Stock -500 $83.71 $-41,855 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-14 2015-12-16
19:56:09
Common Stock -1,100 $83.07 $-91,377 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-14 2015-12-16
19:56:09
Common Stock -48,634 $83.44 $-4,058,021 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-14 2015-12-16
19:56:09
Common Stock -21,366 $82.82 $-1,769,532 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-14 2015-12-16
19:54:23
Common Stock -400 $84.17 $-33,668 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-14 2015-12-16
19:54:23
Common Stock -24,025 $83.48 $-2,005,607 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-14 2015-12-16
19:54:23
Common Stock -15,575 $82.77 $-1,289,143 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-14 2015-12-16
19:54:23
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-09 2015-12-11
17:48:58
Common Stock -4,578 $87.30 $-399,659 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-09 2015-12-11
17:48:58
Common Stock -5,422 $86.20 $-467,376 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-09 2015-12-11
17:48:58
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-12-03 2015-12-07
12:53:01
Common Stock +20,000 $2.20 $44,000 M STRAUSS WILLIAM L
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C/O SERVICENOW, INC.
3260 JAY STREET
SANTA CLARA, CA
95054
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Director EDGAR Filing
  2015-12-01 2015-12-03
12:40:03
Common Stock -844 $87.22 $-73,614 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-01 2015-12-03
12:40:03
Common Stock -149,156 $86.55 $-12,909,452 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-12-01 2015-12-03
12:40:03
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-19 2015-12-11
17:50:33
Common Stock +2,260 $0.00 $0 M Giancarlo Charles H
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C/O SILVER LAKE
2775 SAND HILL ROAD
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-11-19 2015-11-23
13:13:37
Common Stock -15,000 $86.23 $-1,293,450 S CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-11-19 2015-11-23
13:13:37
Common Stock +5,000 $36.74 $183,700 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-11-19 2015-11-23
13:13:37
Common Stock +10,000 $9.40 $94,000 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-11-18 2015-11-20
11:07:55
Common Stock +68,750 $29.42 $2,022,625 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-13 2015-11-17
19:44:33
Common Stock -600 $84.48 $-50,688 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-13 2015-11-17
19:44:33
Common Stock -10,353 $84.06 $-870,273 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-13 2015-11-17
19:44:33
Common Stock -29,047 $82.91 $-2,408,287 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-13 2015-11-17
19:44:33
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-13 2015-11-16
21:00:27
Common Stock -15,938 $82.82 $-1,319,985 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-11-12 2015-12-03
12:40:03
Common Stock -38,460 $0.00 $0 G Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-12 2015-11-16
21:00:27
Common Stock -84,062 $84.74 $-7,123,414 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-11-09 2015-11-10
18:11:15
Common Stock -3,281 $84.77 $-278,130 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-09 2015-11-10
18:07:07
Common Stock -3,473 $84.77 $-294,406 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-06 2015-11-10
18:11:15
Common Stock +6,250 $0.00 $0 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-06 2015-11-10
18:08:52
Common Stock +15,000 $2.20 $33,000 M STRAUSS WILLIAM L
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C/O SERVICENOW, INC.
3260 JAY STREET
SANTA CLARA, CA
95054
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Director EDGAR Filing
  2015-11-06 2015-11-10
18:07:07
Common Stock +6,250 $0.00 $0 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-11-06 2015-11-06
19:07:21
Common Stock -48,124 $85.28 $-4,104,015 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-06 2015-11-06
19:07:21
Common Stock -16,876 $84.89 $-1,432,604 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-05 2015-11-06
19:07:21
Common Stock -46,459 $83.97 $-3,901,162 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-05 2015-11-06
19:07:21
Common Stock -18,541 $83.63 $-1,550,584 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-04 2015-11-06
19:07:21
Common Stock -450 $83.51 $-37,580 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-04 2015-11-06
19:07:21
Common Stock -1,150 $82.92 $-95,358 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-04 2015-11-06
19:07:21
Common Stock -100 $84.30 $-8,430 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-04 2015-11-06
19:07:21
Common Stock -27,559 $83.52 $-2,301,728 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-04 2015-11-06
19:07:21
Common Stock -42,341 $82.95 $-3,512,186 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-02 2015-11-04
15:11:16
Common Stock -74,499 $81.94 $-6,104,448 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-02 2015-11-04
15:11:16
Common Stock -75,501 $81.26 $-6,135,211 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-11-02 2015-11-04
15:11:16
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-27 2015-10-29
16:55:55
Common Stock -4,300 $79.88 $-343,484 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-27 2015-10-29
16:55:55
Common Stock -5,700 $79.22 $-451,554 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-27 2015-10-29
16:55:55
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-26 2015-10-28
10:10:37
Common Stock -7,681 $78.49 $-602,882 S BOSTROM SUSAN L
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170 WEST TASMAN DRIVE

SAN JOSE, CA
95134
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Director EDGAR Filing
  2015-10-26 2015-10-28
10:10:37
Common Stock +5,574 $55.36 $308,577 M BOSTROM SUSAN L
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170 WEST TASMAN DRIVE

SAN JOSE, CA
95134
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Director EDGAR Filing
  2015-10-13 2015-10-15
14:36:03
Common Stock -300 $76.12 $-22,836 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-13 2015-10-15
14:36:03
Common Stock -14,649 $75.57 $-1,107,025 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-13 2015-10-15
14:36:03
Common Stock -25,051 $74.49 $-1,866,049 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-13 2015-10-15
14:36:03
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-09 2015-10-09
19:07:56
Common Stock -14,859 $74.52 $-1,107,293 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-09 2015-10-09
19:07:56
Common Stock -29,434 $73.71 $-2,169,580 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-09 2015-10-09
19:07:56
Common Stock -20,707 $73.10 $-1,513,682 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-08 2015-10-09
19:07:56
Common Stock -300 $74.93 $-22,479 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-08 2015-10-09
19:07:56
Common Stock -4,702 $74.11 $-348,465 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-08 2015-10-09
19:07:56
Common Stock -32,424 $73.07 $-2,369,222 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-08 2015-10-09
19:07:56
Common Stock -27,574 $72.47 $-1,998,288 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-07 2015-10-09
19:07:56
Common Stock -600 $74.61 $-44,766 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-07 2015-10-09
19:07:56
Common Stock -1,000 $73.70 $-73,700 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-07 2015-10-09
19:07:56
Common Stock -500 $75.23 $-37,615 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-10-07 2015-10-09
19:07:56
Common Stock -29,348 $74.47 $-2,185,546 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-07 2015-10-09
19:07:56
Common Stock -40,152 $73.69 $-2,958,801 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-10-05 2015-10-07
14:42:30
Common Stock -1,800 $76.22 $-137,196 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-05 2015-10-07
14:42:30
Common Stock -3,100 $75.17 $-233,027 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-05 2015-10-07
14:42:30
Common Stock -2,500 $74.37 $-185,925 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-05 2015-10-07
14:42:30
Common Stock -2,600 $73.12 $-190,112 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-10-05 2015-10-07
14:42:30
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-16 2015-09-16
19:16:09
Common Stock -500 $74.41 $-37,205 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-16 2015-09-16
19:16:09
Common Stock -64,500 $73.88 $-4,765,260 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-15 2015-09-17
15:08:00
Common Stock +10,000 $3.00 $30,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-15 2015-09-16
19:16:09
Common Stock -18,717 $74.19 $-1,388,614 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-15 2015-09-16
19:16:09
Common Stock -46,283 $73.63 $-3,407,817 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-14 2015-09-16
19:16:09
Common Stock -1,600 $73.04 $-116,864 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-14 2015-09-16
19:16:09
Common Stock -6,367 $73.40 $-467,338 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-14 2015-09-16
19:16:09
Common Stock -63,633 $73.04 $-4,647,754 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-14 2015-09-16
15:09:54
Common Stock -961 $73.40 $-70,537 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-14 2015-09-16
15:09:54
Common Stock -39,039 $72.96 $-2,848,285 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-14 2015-09-16
15:09:54
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-10 2015-09-11
19:21:40
Common Stock -1,200 $72.91 $-87,492 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-10 2015-09-11
19:21:40
Common Stock -8,800 $72.37 $-636,856 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-10 2015-09-11
19:21:40
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-03 2015-09-08
18:15:52
Common Stock -37,451 $71.39 $-2,673,627 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-03 2015-09-08
18:15:52
Common Stock -37,724 $70.93 $-2,675,763 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-03 2015-09-08
18:15:52
Common Stock +75,175 $2.60 $195,455 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-02 2015-09-04
14:44:55
Common Stock -296 $69.92 $-20,696 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-02 2015-09-04
14:44:55
Common Stock -34,278 $69.38 $-2,378,208 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-02 2015-09-04
14:44:55
Common Stock -25,426 $68.44 $-1,740,156 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-09-01 2015-09-03
13:32:39
Common Stock -11,801 $70.25 $-829,020 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-01 2015-09-03
13:32:39
Common Stock -13,199 $69.54 $-917,858 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-01 2015-09-03
13:32:39
Common Stock +25,000 $3.00 $75,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-09-01 2015-09-03
13:28:20
Common Stock +74,825 $2.60 $194,545 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-25 2015-08-27
16:33:50
Common Stock -15,000 $70.96 $-1,064,400 S CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-08-25 2015-08-27
16:33:50
Common Stock +5,000 $36.74 $183,700 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-08-25 2015-08-27
16:33:50
Common Stock +10,000 $9.40 $94,000 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-08-20 2015-08-20
19:46:52
Common Stock -2,500 $74.58 $-186,450 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-20 2015-08-20
19:46:52
Common Stock -5,900 $73.92 $-436,128 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-20 2015-08-20
19:46:52
Common Stock -20,596 $72.59 $-1,495,064 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-20 2015-08-20
19:46:52
Common Stock -25,834 $71.59 $-1,849,456 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-20 2015-08-20
19:46:52
Common Stock -10,170 $70.73 $-719,324 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-19 2015-08-21
19:11:38
Common Stock -3,691 $76.02 $-280,590 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-19 2015-08-21
19:11:38
Common Stock -6,309 $75.43 $-475,888 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-19 2015-08-21
19:11:38
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-19 2015-08-20
19:46:52
Common Stock -13,661 $76.07 $-1,039,192 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-19 2015-08-20
19:46:52
Common Stock -51,339 $75.50 $-3,876,095 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-18 2015-08-20
19:46:52
Common Stock -18,926 $77.02 $-1,457,680 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-18 2015-08-20
19:46:52
Common Stock -51,074 $76.22 $-3,892,860 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-17 2015-09-11
19:21:40
Common Stock -1,500 $0.00 $0 G Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-17 2015-08-19
17:25:58
Common Stock -17,465 $76.84 $-1,342,011 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-17 2015-08-18
18:45:38
Common Stock -900 $76.94 $-69,246 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-17 2015-08-18
18:45:38
Common Stock -700 $76.42 $-53,494 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-13 2015-08-17
15:50:54
Common Stock -800 $76.96 $-61,568 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:50:54
Common Stock -23,286 $76.05 $-1,770,900 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:50:54
Common Stock -15,914 $75.29 $-1,198,165 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:50:54
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:48:54
Common Stock -300 $76.87 $-23,061 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:48:54
Common Stock -6,000 $76.05 $-456,300 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:48:54
Common Stock -4,200 $75.32 $-316,344 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-13 2015-08-17
15:48:54
Common Stock +10,500 $3.00 $31,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-11 2015-08-13
17:36:35
Common Stock -700 $76.77 $-53,739 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-11 2015-08-13
17:36:35
Common Stock -2,284 $75.99 $-173,561 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-10 2015-08-11
17:35:30
Common Stock -3,457 $76.87 $-265,740 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-07 2015-08-11
17:35:30
Common Stock +6,250 $0.00 $0 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-06 2015-08-07
19:00:26
Common Stock -21,000 $76.08 $-1,597,680 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-06 2015-08-07
19:00:26
Common Stock -7,635 $78.03 $-595,759 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-05 2015-08-07
19:00:26
Common Stock +7,030 $55.88 $392,836 M Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-05 2015-08-07
19:00:26
Common Stock +50,000 $36.74 $1,837,000 M Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-05 2015-08-07
19:00:26
Common Stock -71,365 $78.46 $-5,599,298 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-05 2015-08-07
19:00:26
Common Stock +100,000 $18.00 $1,800,000 M Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-05 2015-08-07
19:00:26
Common Stock -3,131 $79.23 $-248,069 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2015-08-04 2015-08-06
20:31:37
Common Stock -43,928 $78.71 $-3,457,573 S LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-08-04 2015-08-06
20:31:37
Common Stock -119,002 $77.65 $-9,240,505 S LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-08-04 2015-08-06
20:31:37
Common Stock -46,248 $78.71 $-3,640,180 S LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-08-04 2015-08-06
20:31:37
Common Stock -125,297 $77.65 $-9,729,312 S LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-08-04 2015-08-06
20:31:37
Common Stock -845 $78.71 $-66,510 S LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-08-04 2015-08-06
20:31:37
Common Stock -2,286 $77.65 $-177,508 S LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2015-08-03 2015-08-05
17:36:54
Common Stock -200 $80.57 $-16,114 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-03 2015-08-05
17:36:54
Common Stock -85,193 $79.85 $-6,802,661 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-03 2015-08-05
17:36:54
Common Stock -64,607 $78.94 $-5,100,077 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-03 2015-08-05
17:36:54
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-08-03 2015-08-05
17:35:17
Common Stock -12,900 $79.90 $-1,030,710 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-03 2015-08-05
17:35:17
Common Stock -12,100 $79.04 $-956,384 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-08-03 2015-08-05
17:35:17
Common Stock +25,000 $3.00 $75,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-29 2015-07-29
20:23:50
Common Stock -2,245 $78.27 $-175,716 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-07-29 2015-07-29
20:23:50
Common Stock -11,412 $77.46 $-883,974 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-07-29 2015-07-29
20:23:50
Common Stock -45,843 $76.55 $-3,509,282 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-07-29 2015-07-29
20:23:50
Common Stock -5,500 $75.81 $-416,955 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-28 2015-07-30
12:18:35
Common Stock -3,308 $78.47 $-259,579 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-07-28 2015-07-30
12:18:35
Common Stock -2,392 $77.85 $-186,217 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-28 2015-07-30
12:18:35
Common Stock -4,300 $76.74 $-329,982 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-28 2015-07-30
12:18:35
Common Stock +10,000 $3.00 $30,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-28 2015-07-29
20:23:50
Common Stock -36,487 $78.49 $-2,863,865 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-28 2015-07-29
20:23:50
Common Stock -10,071 $77.63 $-781,812 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-28 2015-07-29
20:23:50
Common Stock -18,442 $76.71 $-1,414,686 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-27 2015-07-29
20:23:50
Common Stock -500 $77.93 $-38,965 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-27 2015-07-29
20:23:50
Common Stock -1,100 $76.69 $-84,359 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-27 2015-07-29
20:23:50
Common Stock -1,900 $78.38 $-148,922 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-27 2015-07-29
20:23:50
Common Stock -19,939 $77.77 $-1,550,656 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-07-27 2015-07-29
20:23:50
Common Stock -48,161 $76.66 $-3,692,022 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-07-13 2015-07-15
16:19:59
Common Stock -4,600 $77.14 $-354,844 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-13 2015-07-15
16:19:59
Common Stock -35,400 $76.44 $-2,705,976 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-07-13 2015-07-15
16:19:59
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-07-13 2015-07-15
16:17:08
Common Stock -1,100 $77.16 $-84,876 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-13 2015-07-15
16:17:08
Common Stock -9,900 $76.45 $-756,855 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-13 2015-07-15
16:17:08
Common Stock +11,000 $3.00 $33,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-01 2015-07-06
11:53:46
Common Stock -18,600 $74.93 $-1,393,698 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-01 2015-07-06
11:53:46
Common Stock -6,400 $74.21 $-474,944 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-01 2015-07-06
11:53:46
Common Stock +25,000 $3.00 $75,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-07-01 2015-07-06
11:45:29
Common Stock -71,447 $74.79 $-5,343,521 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-07-01 2015-07-06
11:45:29
Common Stock -78,553 $73.83 $-5,799,568 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-07-01 2015-07-06
11:45:29
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-06-24 2015-06-26
20:05:55
Common Stock -700 $80.36 $-56,252 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-24 2015-06-26
20:05:55
Common Stock -6,925 $79.55 $-550,884 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-24 2015-06-26
20:05:55
Common Stock -20,334 $78.66 $-1,599,473 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-24 2015-06-26
20:05:55
Common Stock -32,041 $77.51 $-2,483,498 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-06-19 2015-06-19
18:40:29
Common Stock -1,000 $81.25 $-81,250 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-19 2015-06-19
18:40:29
Common Stock -64,000 $80.44 $-5,148,160 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-18 2015-06-19
18:40:29
Common Stock -28,001 $80.79 $-2,262,201 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-18 2015-06-19
18:40:29
Common Stock -36,999 $79.78 $-2,951,780 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-17 2015-06-19
18:40:29
Common Stock -200 $80.75 $-16,150 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-17 2015-06-19
18:40:29
Common Stock -1,400 $80.07 $-112,098 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-17 2015-06-19
18:40:29
Common Stock -13,080 $80.64 $-1,054,771 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-06-17 2015-06-19
18:40:29
Common Stock -56,920 $80.07 $-4,557,584 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-06-17 2015-06-18
20:07:51
Common Stock +10,000 $2.20 $22,000 M STRAUSS WILLIAM L
Show Address
C/O SERVICENOW, INC.
3260 JAY STREET
SANTA CLARA, CA
95054
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Director EDGAR Filing
  2015-06-15 2015-06-17
13:53:38
Common Stock -21,635 $77.68 $-1,680,607 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-06-15 2015-06-17
13:53:38
Common Stock -18,365 $77.08 $-1,415,574 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-06-15 2015-06-17
13:53:38
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-06-11 2015-06-15
18:37:22
Common Stock -2,900 $78.25 $-226,925 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-06-11 2015-06-15
18:37:22
Common Stock -18,100 $77.80 $-1,408,180 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-06-11 2015-06-15
18:37:22
Common Stock +21,000 $3.00 $63,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-06-10 2015-06-12
15:19:10
Common Stock +3,131 $0.00 $0 M Giancarlo Charles H
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C/O SILVER LAKE
2775 SAND HILL ROAD
MENLO PARK, CA
94025
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Director EDGAR Filing
  2015-06-10 2015-06-12
15:16:10
Common Stock +3,131 $0.00 $0 M STRAUSS WILLIAM L
Show Address
C/O SERVICENOW, INC.
3260 JAY STREET
SANTA CLARA, CA
95054
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Director EDGAR Filing
  2015-06-10 2015-06-12
15:14:48
Common Stock +2,107 $0.00 $0 M Sands Anita M
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350 ELLIS STREET

MOUNTAIN VIEW, CA
94043
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Director EDGAR Filing
  2015-06-10 2015-06-12
15:08:36
Common Stock +3,131 $0.00 $0 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2015-06-10 2015-06-12
15:06:16
Common Stock +2,107 $0.00 $0 M BOSTROM SUSAN L
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170 WEST TASMAN DRIVE

SAN JOSE, CA
95134
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Director EDGAR Filing
  2015-06-01 2015-06-03
17:29:23
Common Stock -1,300 $76.41 $-99,333 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-06-01 2015-06-03
17:29:23
Common Stock -23,700 $75.58 $-1,791,246 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-06-01 2015-06-03
17:29:23
Common Stock +25,000 $3.00 $75,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-28 2015-05-28
19:15:46
Common Stock -65,000 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-28 2015-05-28
19:15:46
Common Stock -4,350 $78.91 $-343,259 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-28 2015-05-28
19:15:46
Common Stock -60,650 $78.17 $-4,741,010 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-27 2015-05-28
19:15:46
Common Stock -35,683 $78.31 $-2,794,336 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-27 2015-05-28
19:15:46
Common Stock -16,029 $77.22 $-1,237,759 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-27 2015-05-28
19:15:46
Common Stock -13,288 $76.52 $-1,016,798 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-26 2015-05-28
19:18:14
Common Stock -100 $78.50 $-7,850 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-26 2015-05-28
19:18:14
Common Stock -8,900 $77.35 $-688,415 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-26 2015-05-28
19:18:14
Common Stock +9,000 $3.00 $27,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-26 2015-05-28
19:15:46
Common Stock -100 $78.50 $-7,850 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-26 2015-05-28
19:15:46
Common Stock -1,500 $77.35 $-116,025 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-26 2015-05-28
19:15:46
Common Stock -2,100 $78.19 $-164,199 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-26 2015-05-28
19:15:46
Common Stock -67,900 $77.39 $-5,254,781 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-14 2015-05-15
12:42:18
Common Stock -8,132 $74.74 $-607,786 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-14 2015-05-15
12:42:18
Common Stock -31,868 $74.26 $-2,366,518 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-14 2015-05-15
12:42:18
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-12 2015-05-14
13:32:57
Common Stock -3,700 $74.54 $-275,798 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-12 2015-05-14
13:32:57
Common Stock -5,100 $73.69 $-375,819 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-12 2015-05-14
13:32:57
Common Stock -2,200 $72.77 $-160,094 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-12 2015-05-14
13:32:57
Common Stock +11,000 $3.00 $33,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-08 2015-05-11
17:36:02
Common Stock -10,700 $76.02 $-813,414 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-08 2015-05-11
17:36:02
Common Stock -58,472 $75.75 $-4,429,254 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-08 2015-05-11
17:36:02
Common Stock -58,058 $74.20 $-4,307,903 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-07 2015-05-11
17:36:02
Common Stock -122,770 $74.01 $-9,086,208 F LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-07 2015-05-11
17:36:02
Common Stock +250,000 $0.00 $0 M LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-05-05 2015-05-07
16:38:28
Common Stock -1,481 $72.93 $-108,009 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-05 2015-05-07
16:38:28
Common Stock -9,519 $71.80 $-683,464 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-05 2015-05-07
16:38:28
Common Stock +11,000 $3.00 $33,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-01 2015-05-05
14:58:37
Common Stock -3,100 $75.14 $-232,934 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-01 2015-05-05
14:58:37
Common Stock -21,900 $74.31 $-1,627,389 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-05-01 2015-05-05
14:58:37
Common Stock +25,000 $3.00 $75,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-24 2015-04-28
15:57:44
Common Stock -200 $77.18 $-15,436 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-24 2015-04-28
15:57:44
Common Stock -13,800 $76.60 $-1,057,080 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-24 2015-04-28
15:57:44
Common Stock +14,000 $3.00 $42,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-17 2015-04-17
18:36:16
Common Stock -4,695 $73.64 $-345,740 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-17 2015-04-17
18:36:16
Common Stock -24,402 $72.77 $-1,775,733 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-17 2015-04-17
18:36:16
Common Stock -23,420 $71.94 $-1,684,835 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-17 2015-04-17
18:36:16
Common Stock -11,183 $71.00 $-793,993 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-16 2015-04-20
19:09:43
Common Stock +6,917 $3.00 $20,751 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-16 2015-04-17
18:36:16
Common Stock -35,991 $82.75 $-2,978,255 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-16 2015-04-17
18:36:16
Common Stock -27,709 $81.88 $-2,268,813 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-16 2015-04-17
18:36:16
Common Stock -1,300 $80.59 $-104,767 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-15 2015-04-17
18:36:16
Common Stock -1,600 $80.41 $-128,656 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-15 2015-04-17
18:36:16
Common Stock -13,735 $80.81 $-1,109,925 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-15 2015-04-17
18:36:16
Common Stock -56,265 $80.31 $-4,518,642 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-04-15 2015-04-15
19:15:56
Common Stock -5,738 $83.03 $-476,426 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-15 2015-04-15
19:15:56
Common Stock -21,641 $82.10 $-1,776,726 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-15 2015-04-15
19:15:56
Common Stock -12,621 $81.07 $-1,023,184 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-15 2015-04-15
19:15:56
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-13 2015-04-15
19:13:51
Common Stock -2,800 $83.02 $-232,456 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-13 2015-04-15
19:13:51
Common Stock -5,773 $82.24 $-474,772 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-13 2015-04-15
19:13:51
Common Stock -3,510 $81.21 $-285,047 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-13 2015-04-15
19:13:51
Common Stock +12,083 $3.00 $36,249 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-07 2015-04-08
19:05:44
Common Stock -800 $79.58 $-63,664 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-04-07 2015-04-08
19:05:44
Common Stock -7,200 $79.11 $-569,592 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-04-07 2015-04-08
19:05:44
Common Stock +8,000 $3.00 $24,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-04-01 2015-04-03
17:19:55
Common Stock -2,000 $78.55 $-157,100 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-04-01 2015-04-03
17:19:55
Common Stock -23,000 $77.90 $-1,791,700 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-04-01 2015-04-03
17:19:55
Common Stock +25,000 $3.00 $75,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-03-25 2015-03-27
11:45:18
Common Stock -900 $79.45 $-71,505 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-25 2015-03-27
11:45:18
Common Stock -8,749 $78.41 $-686,009 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-03-25 2015-03-27
11:45:18
Common Stock -17,161 $77.61 $-1,331,865 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-03-25 2015-03-27
11:45:18
Common Stock -33,190 $76.67 $-2,544,677 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-19 2015-03-19
21:13:21
Common Stock -779 $80.92 $-63,037 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-19 2015-03-19
21:13:21
Common Stock -64,221 $80.50 $-5,169,791 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-18 2015-03-19
21:13:21
Common Stock -29,925 $80.44 $-2,407,167 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-18 2015-03-19
21:13:21
Common Stock -35,075 $79.75 $-2,797,231 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-17 2015-03-19
21:14:49
Common Stock +20,000 $3.00 $60,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-03-17 2015-03-19
21:13:21
Common Stock -1,600 $79.64 $-127,424 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-17 2015-03-19
21:13:21
Common Stock -6,023 $79.96 $-481,599 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-17 2015-03-19
21:13:21
Common Stock -63,977 $79.64 $-5,095,128 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-03-10 2015-03-12
12:18:36
Common Stock -1,200 $73.67 $-88,404 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-03-10 2015-03-12
12:18:36
Common Stock -22,800 $73.17 $-1,668,276 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-03-10 2015-03-12
12:18:36
Common Stock +24,000 $3.00 $72,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-03-02 2015-03-04
14:56:52
Common Stock -100,343 $76.35 $-7,661,188 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-02 2015-03-04
14:56:52
Common Stock -49,657 $75.89 $-3,768,470 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-03-02 2015-03-04
14:56:52
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-27 2015-03-19
21:13:21
Common Stock -12,750 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-18 2015-02-19
15:56:20
Common Stock -15,415 $77.27 $-1,191,117 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-18 2015-02-19
15:56:20
Common Stock -8,085 $76.97 $-622,302 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-18 2015-02-19
15:56:20
Common Stock +23,500 $3.00 $70,500 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-13 2015-02-17
14:00:59
Common Stock -16,109 $77.43 $-1,247,320 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-13 2015-02-17
14:00:59
Common Stock -16,091 $76.71 $-1,234,341 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-02-13 2015-02-17
14:00:59
Common Stock -7,800 $75.46 $-588,588 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-13 2015-02-17
14:00:59
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-11 2015-02-11
20:25:06
Common Stock -48,714 $73.67 $-3,588,760 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-11 2015-02-11
20:25:06
Common Stock -16,286 $73.32 $-1,194,090 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2015-02-10 2015-02-12
17:29:42
Common Stock -20,035 $73.25 $-1,467,564 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2015-02-10 2015-02-12
17:27:51
Common Stock -40,071 $73.25 $-2,935,201 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-10 2015-02-11
20:25:06
Common Stock -65,000 $73.12 $-4,752,800 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-09 2015-02-11
20:25:06
Common Stock -300 $74.05 $-22,215 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-09 2015-02-11
20:25:06
Common Stock -1,300 $73.28 $-95,264 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-09 2015-02-11
20:25:06
Common Stock -13,933 $74.07 $-1,032,017 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-09 2015-02-11
20:25:06
Common Stock -56,067 $73.16 $-4,101,862 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-06 2015-02-10
17:08:53
Common Stock +75,000 $0.00 $0 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-06 2015-02-10
16:49:13
Common Stock +37,500 $0.00 $0 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-06 2015-02-10
16:27:30
Common Stock +37,500 $0.00 $0 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-02-02 2015-02-04
19:28:07
Common Stock -47,374 $72.37 $-3,428,457 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-02 2015-02-04
19:28:07
Common Stock -88,726 $71.87 $-6,376,738 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-02 2015-02-04
19:28:07
Common Stock -13,900 $70.79 $-983,981 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-02-02 2015-02-04
19:28:07
Common Stock +150,000 $2.60 $390,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-29 2015-02-02
13:47:09
Common Stock +25,000 $3.00 $75,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-22 2015-01-22
19:05:36
Common Stock -40,820 $66.04 $-2,695,753 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-22 2015-01-22
19:05:36
Common Stock -9,180 $65.34 $-599,821 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-21 2015-01-22
19:05:36
Common Stock -12,399 $66.54 $-825,029 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-21 2015-01-22
19:05:36
Common Stock -34,501 $65.86 $-2,272,236 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-21 2015-01-22
19:05:36
Common Stock -3,100 $65.00 $-201,500 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-20 2015-01-22
19:05:36
Common Stock -400 $64.06 $-25,624 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-20 2015-01-22
19:05:36
Common Stock -800 $63.04 $-50,432 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-20 2015-01-22
19:05:36
Common Stock -15,711 $64.89 $-1,019,487 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-20 2015-01-22
19:05:36
Common Stock -10,334 $64.12 $-662,616 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-20 2015-01-22
19:05:36
Common Stock -23,955 $63.01 $-1,509,405 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-15 2015-01-20
12:38:52
Common Stock -1,700 $65.87 $-111,979 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-15 2015-01-20
12:38:52
Common Stock -3,800 $65.19 $-247,722 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-15 2015-01-20
12:38:52
Common Stock -4,500 $64.10 $-288,450 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-15 2015-01-20
12:38:52
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-13 2015-01-15
17:47:09
Common Stock -16,748 $68.86 $-1,153,267 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-13 2015-01-15
17:47:09
Common Stock -11,753 $68.13 $-800,732 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-13 2015-01-15
17:47:09
Common Stock -11,499 $66.93 $-769,628 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-13 2015-01-15
17:47:09
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-07 2015-01-09
12:09:49
Common Stock +15,000 $3.00 $45,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2015-01-06 2015-01-08
12:44:16
Common Stock -3,700 $67.50 $-249,750 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-06 2015-01-08
12:44:16
Common Stock -3,300 $66.74 $-220,242 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-06 2015-01-08
12:44:16
Common Stock -6,700 $65.72 $-440,324 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2015-01-06 2015-01-08
12:44:16
Common Stock +13,700 $2.60 $35,620 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-15 2014-12-17
18:55:26
Common Stock -790 $63.21 $-49,936 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-12-15 2014-12-17
18:55:26
Common Stock -9,210 $62.77 $-578,112 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-12-15 2014-12-17
18:55:26
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-12-15 2014-12-17
14:13:37
Common Stock -4,920 $63.29 $-311,387 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-12-15 2014-12-17
14:13:37
Common Stock -35,080 $62.81 $-2,203,375 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-12-15 2014-12-17
14:13:37
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-12-15 2014-12-17
12:45:18
Common Stock -13,283 $63.43 $-842,541 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-15 2014-12-17
12:45:18
Common Stock -31,717 $62.83 $-1,992,779 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-03 2014-12-03
19:44:48
Common Stock -35,474 $61.85 $-2,194,067 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-03 2014-12-03
19:44:48
Common Stock -14,526 $61.15 $-888,265 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -14,385 $61.65 $-886,835 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -35,615 $61.08 $-2,175,364 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -100 $62.76 $-6,276 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -1,300 $61.86 $-80,418 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -500 $63.37 $-31,685 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -10,066 $62.38 $-627,917 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-12-01 2014-12-03
19:44:48
Common Stock -39,434 $61.72 $-2,433,867 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-11-25 2014-12-03
19:44:48
Common Stock -50,000 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-11-24 2014-12-03
19:44:48
Common Stock -8,500 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-11-21 2014-11-25
12:54:14
Common Stock -16,482 $65.15 $-1,073,802 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-11-18 2014-11-19
17:27:48
Common Stock -53,518 $65.19 $-3,488,839 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-11-17 2014-11-19
17:27:48
Common Stock -2,800 $66.42 $-185,976 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-11-17 2014-11-19
17:27:48
Common Stock -27,200 $65.33 $-1,776,976 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-11-17 2014-11-19
12:28:51
Common Stock -1,205 $66.87 $-80,578 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-11-17 2014-11-19
12:28:51
Common Stock -1,000 $65.79 $-65,790 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-11-17 2014-11-19
12:28:51
Common Stock -7,795 $65.20 $-508,234 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-11-17 2014-11-19
12:28:51
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-11-13 2014-11-13
17:59:28
Common Stock -12,670 $67.90 $-860,293 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-13 2014-11-13
17:59:28
Common Stock -37,330 $66.94 $-2,498,870 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-11-12 2014-11-13
17:59:28
Common Stock -580 $68.41 $-39,678 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-12 2014-11-13
17:59:28
Common Stock -49,420 $67.86 $-3,353,641 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-11 2014-11-13
17:59:28
Common Stock -1,400 $68.25 $-95,550 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-11 2014-11-13
17:59:28
Common Stock -50,000 $68.24 $-3,412,000 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-11 2014-11-13
17:56:54
Common Stock -15,000 $68.07 $-1,021,050 S CODD RONALD E F
Show Address
ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2014-11-11 2014-11-13
17:56:54
Common Stock +10,000 $36.74 $367,400 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2014-11-11 2014-11-13
17:56:54
Common Stock +5,000 $9.40 $47,000 M CODD RONALD E F
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ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2014-11-04 2014-11-05
18:05:24
Common Stock -300 $67.05 $-20,115 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-04 2014-11-05
18:05:24
Common Stock -9,700 $66.59 $-645,923 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-11-03 2014-11-05
18:05:24
Common Stock -10,124 $67.53 $-683,674 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-11-03 2014-11-05
18:05:24
Common Stock -109,876 $66.93 $-7,354,001 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-11-03 2014-11-05
18:05:24
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-10-27 2014-10-28
18:49:41
Common Stock -40,000 $64.18 $-2,567,200 S MILLER JEFFREY A
Show Address
C/O MCAFEE, INC.
5000 HEADQUARTERS DR.
PLANO, TX
75024
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Director EDGAR Filing
  2014-10-22 2014-10-22
18:26:46
Common Stock -18,780 $60.13 $-1,129,241 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-22 2014-10-22
18:26:46
Common Stock -11,635 $59.41 $-691,235 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-22 2014-10-22
18:26:46
Common Stock -19,585 $58.45 $-1,144,743 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-21 2014-10-22
18:26:46
Common Stock -11,787 $60.84 $-717,121 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-21 2014-10-22
18:26:46
Common Stock -38,213 $60.26 $-2,302,715 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-20 2014-10-22
18:26:46
Common Stock -1,300 $59.46 $-77,298 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-20 2014-10-22
18:26:46
Common Stock -100 $61.00 $-6,100 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-20 2014-10-22
18:26:46
Common Stock -6,625 $60.22 $-398,958 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-20 2014-10-22
18:26:46
Common Stock -43,275 $59.41 $-2,570,968 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-10-17 2014-10-20
19:46:32
Common Stock +10,000 $3.00 $30,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-15 2014-10-17
17:59:00
Common Stock -2,698 $57.49 $-155,108 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-15 2014-10-17
17:59:00
Common Stock -2,500 $56.51 $-141,275 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-15 2014-10-17
17:59:00
Common Stock -3,902 $55.61 $-216,990 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-15 2014-10-17
17:59:00
Common Stock -900 $54.71 $-49,239 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-15 2014-10-17
17:59:00
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-14 2014-10-15
19:39:14
Common Stock -200 $56.44 $-11,288 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-14 2014-10-15
19:39:14
Common Stock -10,300 $55.92 $-575,976 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-14 2014-10-15
19:39:14
Common Stock -5,500 $54.81 $-301,455 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-14 2014-10-15
19:39:14
Common Stock +16,000 $3.00 $48,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-13 2014-10-15
13:42:50
Common Stock -300 $57.43 $-17,229 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-13 2014-10-15
13:42:50
Common Stock -3,600 $56.58 $-203,688 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-13 2014-10-15
13:42:50
Common Stock -13,950 $55.71 $-777,154 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-13 2014-10-15
13:42:50
Common Stock -12,150 $55.01 $-668,371 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-13 2014-10-15
13:42:50
Common Stock +30,000 $3.00 $90,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-03 2014-10-07
15:59:03
Common Stock -13,700 $59.80 $-819,260 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-03 2014-10-07
15:59:03
Common Stock -1,300 $59.02 $-76,726 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-10-03 2014-10-07
15:59:03
Common Stock +15,000 $3.00 $45,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-16 2014-09-17
17:17:46
Common Stock +6,000 $3.00 $18,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-15 2014-09-17
17:17:46
Common Stock -300 $62.21 $-18,663 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-15 2014-09-17
17:17:46
Common Stock -1,400 $61.26 $-85,764 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-15 2014-09-17
17:17:46
Common Stock -2,300 $60.27 $-138,621 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-15 2014-09-17
17:17:46
Common Stock -10,420 $59.23 $-617,177 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-15 2014-09-17
17:17:46
Common Stock -19,580 $58.58 $-1,146,996 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-15 2014-09-17
17:17:46
Common Stock +34,000 $3.00 $102,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-12 2014-09-15
18:38:43
Common Stock +16,000 $3.00 $48,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-11 2014-09-11
18:36:59
Common Stock -22,469 $62.97 $-1,414,873 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-11 2014-09-11
18:36:59
Common Stock -27,531 $62.29 $-1,714,906 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-10 2014-09-12
15:59:27
Common Stock -2,100 $62.55 $-131,355 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-10 2014-09-12
15:59:27
Common Stock -13,900 $62.10 $-863,190 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-10 2014-09-12
15:59:27
Common Stock +16,000 $3.00 $48,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-09-10 2014-09-11
18:36:59
Common Stock -3,366 $62.57 $-210,611 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-10 2014-09-11
18:36:59
Common Stock -46,634 $62.06 $-2,894,106 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-09 2014-09-11
18:36:59
Common Stock -200 $63.55 $-12,710 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-09 2014-09-11
18:36:59
Common Stock -1,200 $62.88 $-75,456 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-09 2014-09-11
18:36:59
Common Stock -23,843 $63.23 $-1,507,593 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-09 2014-09-11
18:36:59
Common Stock -26,157 $62.66 $-1,638,998 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-02 2014-09-04
17:36:54
Common Stock -6,990 $62.69 $-438,203 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-02 2014-09-04
17:36:54
Common Stock -11,246 $62.10 $-698,377 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-02 2014-09-04
17:36:54
Common Stock -26,764 $61.21 $-1,638,224 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-02 2014-09-04
17:29:50
Common Stock -23,174 $61.93 $-1,435,166 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-02 2014-09-04
17:29:50
Common Stock -96,826 $61.23 $-5,928,656 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-09-02 2014-09-04
17:29:50
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-08-29 2014-09-15
18:38:43
Common Stock -1,176 $0.00 $0 G Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-08-27 2014-09-04
17:29:50
Common Stock -100,000 $0.00 $0 G Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-08-15 2014-08-19
14:11:34
Common Stock -700 $55.27 $-38,689 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-08-15 2014-08-19
14:11:34
Common Stock -9,300 $54.73 $-508,989 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-08-15 2014-08-19
14:11:34
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-08-14 2014-08-15
15:44:47
Common Stock +16,000 $3.00 $48,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-08-13 2014-08-15
15:44:47
Common Stock +15,000 $3.00 $45,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-08-13 2014-08-15
13:28:16
Common Stock +30,000 $3.00 $90,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-08-07 2014-08-07
18:48:59
Common Stock -2,100 $56.00 $-117,600 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-08-07 2014-08-07
18:48:59
Common Stock -47,900 $55.46 $-2,656,534 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-06 2014-08-07
18:48:59
Common Stock -2,207 $56.34 $-124,342 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-06 2014-08-07
18:48:59
Common Stock -47,793 $55.66 $-2,660,158 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-05 2014-08-07
18:48:59
Common Stock -453 $57.73 $-26,152 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-05 2014-08-07
18:48:59
Common Stock -947 $56.91 $-53,894 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-05 2014-08-07
18:48:59
Common Stock -16,554 $57.72 $-955,497 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-05 2014-08-07
18:48:59
Common Stock -33,446 $56.84 $-1,901,071 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-01 2014-08-05
14:03:19
Common Stock -13,700 $58.53 $-801,861 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-01 2014-08-05
14:03:19
Common Stock -14,804 $57.55 $-851,970 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-01 2014-08-05
14:03:19
Common Stock -91,496 $56.41 $-5,161,289 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-08-01 2014-08-05
14:03:19
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-07-22 2014-07-24
16:58:56
Common Stock +10,000 $3.00 $30,000 M GROSS WILLIAM H
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C/O PIMCO
840 NEWPORT CENTER DRIVE, SUITE 100
NEWPORT BEACH, CA
92660
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Other EDGAR Filing
  2014-07-22 2014-07-24
16:58:56
Common Stock +10,000 $3.00 $30,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-15 2014-07-17
12:20:26
Common Stock -600 $57.88 $-34,728 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-15 2014-07-17
12:20:26
Common Stock -1,800 $57.26 $-103,068 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-15 2014-07-17
12:20:26
Common Stock -7,600 $56.14 $-426,664 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-15 2014-07-17
12:20:26
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-14 2014-07-16
12:07:09
Common Stock -13,600 $58.36 $-793,696 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-14 2014-07-16
12:07:09
Common Stock -16,400 $57.69 $-946,116 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-07-14 2014-07-16
12:07:09
Common Stock +30,000 $3.00 $90,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-16 2014-06-18
12:24:28
Common Stock -5,200 $59.88 $-311,376 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-16 2014-06-18
12:24:28
Common Stock -4,800 $59.22 $-284,256 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-16 2014-06-18
12:24:28
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-13 2014-06-17
15:08:11
Common Stock -9,300 $58.42 $-543,306 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-13 2014-06-17
15:08:11
Common Stock -20,700 $57.71 $-1,194,597 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-13 2014-06-17
15:08:11
Common Stock +30,000 $3.00 $90,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-11 2014-06-13
18:07:42
Common Stock -18,107 $57.57 $-1,042,420 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-06-11 2014-06-13
18:07:42
Common Stock -11,020 $56.67 $-624,503 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-11 2014-06-13
18:07:42
Common Stock -15,873 $56.03 $-889,364 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-11 2014-06-13
14:45:00
Common Stock -8,256 $56.36 $-465,308 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-11 2014-06-13
14:45:00
Common Stock -22,744 $55.91 $-1,271,617 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-11 2014-06-13
14:45:00
Common Stock +31,000 $3.00 $93,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-06-05 2014-06-05
19:09:37
Common Stock -2,061 $53.88 $-111,047 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-05 2014-06-05
19:09:37
Common Stock -27,840 $53.61 $-1,492,502 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-05 2014-06-05
19:09:37
Common Stock -5,900 $52.35 $-308,865 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-05 2014-06-05
19:09:37
Common Stock -14,199 $51.30 $-728,409 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-04 2014-06-05
19:09:37
Common Stock -700 $51.41 $-35,987 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-04 2014-06-05
19:09:37
Common Stock -39,680 $51.00 $-2,023,680 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-04 2014-06-05
19:09:37
Common Stock -9,620 $50.12 $-482,154 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-03 2014-06-05
19:09:37
Common Stock -100 $50.57 $-5,057 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-03 2014-06-05
19:09:37
Common Stock -1,300 $50.09 $-65,117 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-03 2014-06-05
19:09:37
Common Stock -35,800 $50.27 $-1,799,666 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-03 2014-06-05
19:09:37
Common Stock -14,200 $49.59 $-704,178 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-02 2014-06-04
13:15:13
Common Stock -400 $52.21 $-20,884 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-06-02 2014-06-04
13:15:13
Common Stock -8,900 $51.31 $-456,659 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-06-02 2014-06-04
13:15:13
Common Stock -110,700 $50.22 $-5,559,354 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-06-02 2014-06-04
13:15:13
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-23 2014-06-05
19:09:37
Common Stock -11,000 $0.00 $0 G LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-23 2014-05-28
14:22:58
Common Stock -9,000 $51.51 $-463,590 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-23 2014-05-28
14:22:58
Common Stock -6,000 $50.87 $-305,220 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-23 2014-05-28
14:22:58
Common Stock +15,000 $3.00 $45,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-23 2014-05-28
14:21:02
Common Stock +10,000 $3.00 $30,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-22 2014-05-23
19:00:29
Common Stock -4,428 $50.11 $-221,887 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-05-22 2014-05-23
19:00:29
Common Stock -23,349 $50.11 $-1,170,018 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-05-16 2014-05-20
14:05:38
Common Stock +38,460 $2.60 $99,996 M TUTTLE MICHAEL R
Show Address
C/O FAIRPOINT COMMUNICATIONS, INC.
521 E. MOREHEAD ST., SUITE 500
CHARLOTTE, NC
28202
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EDGAR Filing
  2014-05-16 2014-05-20
14:05:38
Common Stock +38,460 $2.60 $99,996 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-15 2014-05-19
14:46:31
Common Stock -4,120 $47.68 $-196,442 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-15 2014-05-19
14:46:31
Common Stock -5,880 $46.53 $-273,596 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-15 2014-05-19
14:46:31
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-15 2014-05-15
18:29:11
Common Stock -23,521 $47.65 $-1,120,776 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-15 2014-05-15
18:29:11
Common Stock -26,479 $46.48 $-1,230,744 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-14 2014-05-15
18:29:11
Common Stock -20,433 $48.19 $-984,666 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-14 2014-05-15
18:29:11
Common Stock -29,567 $47.68 $-1,409,755 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-13 2014-05-15
18:29:11
Common Stock -100 $48.73 $-4,873 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-05-13 2014-05-15
18:29:11
Common Stock -1,300 $47.79 $-62,127 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-13 2014-05-15
18:29:11
Common Stock -6,032 $48.63 $-293,336 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-13 2014-05-15
18:29:11
Common Stock -43,968 $47.72 $-2,098,153 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-13 2014-05-15
14:19:24
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-05-09 2014-05-13
16:09:59
Common Stock -4,800 $47.05 $-225,840 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-05-09 2014-05-13
16:09:59
Common Stock -26,200 $46.45 $-1,216,990 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-05-09 2014-05-13
16:09:59
Common Stock +31,000 $3.00 $93,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-05-08 2014-05-12
18:59:42
Common Stock -3,449 $47.41 $-163,517 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-08 2014-05-12
18:59:42
Common Stock -6,551 $46.69 $-305,866 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-08 2014-05-12
18:59:42
Common Stock -3,450 $47.41 $-163,565 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-08 2014-05-12
18:59:42
Common Stock -6,550 $46.69 $-305,819 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-01 2014-05-05
13:28:00
Common Stock -36,157 $52.44 $-1,896,073 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-01 2014-05-05
13:28:00
Common Stock -48,407 $51.58 $-2,496,833 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-01 2014-05-05
13:28:00
Common Stock -34,636 $50.81 $-1,759,855 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-01 2014-05-05
13:28:00
Common Stock -800 $49.59 $-39,672 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-05-01 2014-05-05
13:28:00
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -800 $54.43 $-43,544 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -350 $53.59 $-18,757 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -1,600 $52.43 $-83,888 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -17,478 $50.02 $-874,250 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -19,082 $49.46 $-943,796 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -3,400 $48.39 $-164,526 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -4,700 $47.08 $-221,276 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-04-24 2014-04-24
19:56:29
Common Stock -2,590 $46.09 $-119,373 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-23 2014-04-24
19:56:29
Common Stock -5,329 $54.70 $-291,496 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-23 2014-04-24
19:56:29
Common Stock -14,702 $54.16 $-796,260 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-23 2014-04-24
19:56:29
Common Stock -29,969 $53.09 $-1,591,054 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-22 2014-04-24
19:56:29
Common Stock -1,000 $54.85 $-54,850 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-22 2014-04-24
19:56:29
Common Stock -400 $54.01 $-21,604 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-22 2014-04-24
19:56:29
Common Stock -200 $55.29 $-11,058 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-22 2014-04-24
19:56:29
Common Stock -40,772 $54.85 $-2,236,344 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-22 2014-04-24
19:56:29
Common Stock -9,028 $54.03 $-487,783 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-04-16 2014-04-18
14:49:06
Common Stock -200 $53.05 $-10,610 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-16 2014-04-18
14:49:06
Common Stock -15,881 $52.36 $-831,529 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-16 2014-04-18
14:49:06
Common Stock -14,919 $51.64 $-770,417 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-16 2014-04-18
14:49:06
Common Stock +31,000 $3.00 $93,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-16 2014-04-18
14:39:47
Common Stock +10,000 $3.00 $30,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-14 2014-04-16
18:15:35
Common Stock +7,500 $3.00 $22,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-14 2014-04-16
18:13:38
Common Stock -2,600 $50.81 $-132,106 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-14 2014-04-16
18:13:38
Common Stock -17,400 $50.20 $-873,480 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-14 2014-04-16
18:13:38
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-04-07 2014-04-09
19:02:51
Common Stock -63 $52.60 $-3,314 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-04-07 2014-04-09
19:02:51
Common Stock -1,339 $51.89 $-69,481 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-04-07 2014-04-09
19:02:51
Common Stock -3,025 $51.02 $-154,336 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-04-07 2014-04-09
19:02:51
Common Stock -337 $52.60 $-17,726 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-04-07 2014-04-09
19:02:51
Common Stock -7,060 $51.89 $-366,343 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-04-07 2014-04-09
19:02:51
Common Stock -15,953 $51.02 $-813,922 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2014-04-04 2014-04-24
19:56:29
Common Stock -6,618,352 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-03-19 2014-03-21
15:38:47
Common Stock -26,500 $68.25 $-1,808,625 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-03-19 2014-03-21
15:38:47
Common Stock -18,500 $67.51 $-1,248,935 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-03-17 2014-03-19
18:22:20
Common Stock -600 $67.53 $-40,518 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-03-17 2014-03-19
18:22:20
Common Stock -9,400 $66.88 $-628,672 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-03-17 2014-03-19
18:22:20
Common Stock +10,000 $3.00 $30,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-03-13 2014-03-17
19:26:53
Common Stock -4,951 $68.70 $-340,134 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-03-13 2014-03-17
19:26:53
Common Stock -35,049 $67.77 $-2,375,271 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-03-13 2014-03-17
19:26:53
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-03-03 2014-03-05
15:49:32
Common Stock -4,972 $67.71 $-336,654 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-03-03 2014-03-05
15:49:32
Common Stock -72,035 $67.06 $-4,830,667 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-03-03 2014-03-05
15:49:32
Common Stock -42,993 $66.25 $-2,848,286 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-03-03 2014-03-05
15:49:32
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-27 2014-03-17
19:26:53
Common Stock -20,000 $0.00 $0 G Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-24 2014-02-26
19:15:30
Common Stock +10,000 $2.20 $22,000 M STRAUSS WILLIAM L
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C/O SERVICENOW, INC.
3260 JAY STREET
SANTA CLARA, CA
95054
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Director EDGAR Filing
  2014-02-13 2014-02-14
15:56:14
Common Stock -700 $68.26 $-47,782 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:56:14
Common Stock -7,900 $67.50 $-533,250 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:56:14
Common Stock -13,100 $66.67 $-873,377 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:56:14
Common Stock -3,300 $65.81 $-217,173 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:42:31
Common Stock -468 $68.31 $-31,969 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:42:31
Common Stock -11,732 $67.58 $-792,849 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:42:31
Common Stock -22,200 $66.70 $-1,480,740 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:42:31
Common Stock -5,600 $65.82 $-368,592 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-13 2014-02-14
15:42:31
Common Stock +40,000 $3.00 $120,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-12 2014-02-14
15:56:14
Common Stock -4,415 $66.57 $-293,907 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-12 2014-02-14
15:56:14
Common Stock -20,585 $66.11 $-1,360,874 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-12 2014-02-14
15:56:14
Common Stock +25,000 $3.00 $75,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-12 2014-02-12
20:09:04
Common Stock -6,626 $66.58 $-441,159 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-12 2014-02-12
20:09:04
Common Stock -43,374 $66.10 $-2,867,021 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-11 2014-02-12
20:09:04
Common Stock -25,317 $66.22 $-1,676,492 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-11 2014-02-12
20:09:04
Common Stock -24,683 $65.64 $-1,620,192 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-10 2014-02-12
20:09:04
Common Stock -1,400 $65.64 $-91,896 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-10 2014-02-12
20:09:04
Common Stock -50,000 $65.64 $-3,282,000 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-06 2014-02-10
18:50:06
Common Stock -6,710 $63.27 $-424,542 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-06 2014-02-10
18:50:06
Common Stock -73,290 $62.56 $-4,585,023 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-06 2014-02-10
18:50:06
Common Stock +80,000 $2.60 $208,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-03 2014-02-05
18:26:52
Common Stock -12,000 $63.98 $-767,760 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-03 2014-02-05
18:26:52
Common Stock -29,802 $62.81 $-1,871,864 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-03 2014-02-05
18:26:52
Common Stock -78,198 $62.02 $-4,849,840 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-03 2014-02-05
18:26:52
Common Stock +120,000 $2.60 $312,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-02-03 2014-02-05
18:24:04
Common Stock -400 $64.95 $-25,980 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-03 2014-02-05
18:24:04
Common Stock -1,300 $64.07 $-83,291 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-03 2014-02-05
18:24:04
Common Stock -4,900 $63.05 $-308,945 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-03 2014-02-05
18:24:04
Common Stock -8,400 $62.17 $-522,228 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-02-03 2014-02-05
18:24:04
Common Stock +15,000 $3.00 $45,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-02-03 2014-02-05
18:24:04
Common Stock +33,332 $3.00 $99,996 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-01-13 2014-01-15
13:16:08
Common Stock -15,200 $59.40 $-902,880 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-01-13 2014-01-15
13:16:08
Common Stock -4,800 $58.32 $-279,936 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-01-13 2014-01-15
13:16:08
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-01-08 2014-01-08
20:26:55
Common Stock -2,500 $58.80 $-147,000 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-08 2014-01-08
20:26:55
Common Stock -47,500 $57.94 $-2,752,150 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-07 2014-01-08
20:30:02
Common Stock -4,700 $58.50 $-274,950 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-01-07 2014-01-08
20:30:02
Common Stock -4,500 $58.04 $-261,180 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2014-01-07 2014-01-08
20:30:02
Common Stock -8,300 $56.95 $-472,685 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-01-07 2014-01-08
20:30:02
Common Stock +17,500 $3.00 $52,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-01-07 2014-01-08
20:26:55
Common Stock -14,445 $58.38 $-843,299 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-01-07 2014-01-08
20:26:55
Common Stock -27,220 $57.64 $-1,568,961 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2014-01-07 2014-01-08
20:26:55
Common Stock -8,335 $56.74 $-472,928 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-06 2014-01-08
20:30:02
Common Stock +10,000 $3.00 $30,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2014-01-06 2014-01-08
20:26:55
Common Stock -1,300 $56.23 $-73,099 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-06 2014-01-08
20:26:55
Common Stock -10,700 $55.74 $-596,418 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-06 2014-01-08
20:26:55
Common Stock -4,610 $56.25 $-259,313 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-06 2014-01-08
20:26:55
Common Stock -45,390 $55.76 $-2,530,946 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-02 2014-01-03
18:05:14
Common Stock -4,092 $56.41 $-230,830 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-02 2014-01-03
18:05:14
Common Stock -35,908 $55.57 $-1,995,408 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2014-01-02 2014-01-03
18:05:14
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-04 2013-12-05
18:29:09
Common Stock -6,000 $52.76 $-316,560 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-12-04 2013-12-05
18:29:09
Common Stock -19,000 $52.17 $-991,230 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-12-04 2013-12-05
18:29:09
Common Stock +25,000 $3.00 $75,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-12-04 2013-12-04
19:11:17
Common Stock -23,887 $53.02 $-1,266,489 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-04 2013-12-04
19:11:17
Common Stock -26,113 $52.18 $-1,362,576 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-03 2013-12-05
18:29:09
Common Stock +7,500 $3.00 $22,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-12-03 2013-12-04
19:11:17
Common Stock -50,000 $52.07 $-2,603,500 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-02 2013-12-04
19:17:34
Common Stock -1,200 $53.13 $-63,756 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-02 2013-12-04
19:17:34
Common Stock -38,800 $52.44 $-2,034,672 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-02 2013-12-04
19:17:34
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-12-02 2013-12-04
19:11:17
Common Stock -300 $53.15 $-15,945 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-02 2013-12-04
19:11:17
Common Stock -11,700 $52.45 $-613,665 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-02 2013-12-04
19:11:17
Common Stock -1,200 $53.14 $-63,768 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-12-02 2013-12-04
19:11:17
Common Stock -48,800 $52.45 $-2,559,560 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-13 2013-11-15
14:02:08
Common Stock -2,600 $52.72 $-137,072 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-13 2013-11-15
14:02:08
Common Stock -17,400 $52.12 $-906,888 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-13 2013-11-15
14:02:08
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-06 2013-11-08
13:29:38
Common Stock -5,100 $55.05 $-280,755 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-06 2013-11-08
13:29:38
Common Stock -5,400 $54.12 $-292,248 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-06 2013-11-08
13:29:38
Common Stock -13,162 $53.27 $-701,140 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-06 2013-11-08
13:29:38
Common Stock -8,838 $52.52 $-464,172 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-06 2013-11-08
13:29:38
Common Stock +32,500 $3.00 $97,500 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-11-06 2013-11-07
14:51:56
Common Stock -4,400 $55.03 $-242,132 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-06 2013-11-07
14:51:56
Common Stock -9,389 $54.27 $-509,541 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-06 2013-11-07
14:51:56
Common Stock -23,987 $53.44 $-1,281,865 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-06 2013-11-07
14:51:56
Common Stock -12,224 $52.65 $-643,594 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-05 2013-11-07
14:51:56
Common Stock -3,030 $56.07 $-169,892 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-05 2013-11-07
14:51:56
Common Stock -25,966 $55.47 $-1,440,334 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-05 2013-11-07
14:51:56
Common Stock -21,004 $54.40 $-1,142,618 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-01 2013-11-05
14:10:00
Common Stock -1,600 $54.32 $-86,912 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-01 2013-11-05
14:10:00
Common Stock -38,400 $53.68 $-2,061,312 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-11-01 2013-11-05
14:10:00
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-10-15 2013-10-17
15:28:02
Common Stock -2,700 $51.05 $-137,835 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-15 2013-10-17
15:28:02
Common Stock -27,300 $50.23 $-1,371,279 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-15 2013-10-17
15:28:02
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-15 2013-10-17
15:25:39
Common Stock -4,000 $51.21 $-204,840 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-15 2013-10-17
15:25:39
Common Stock -21,500 $50.41 $-1,083,815 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-15 2013-10-17
15:25:39
Common Stock +25,500 $3.00 $76,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-14 2013-10-16
16:54:19
Common Stock -1,588 $51.88 $-82,385 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-14 2013-10-16
16:54:19
Common Stock -18,412 $51.26 $-943,799 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-10-14 2013-10-16
16:54:19
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-10-03 2013-10-03
20:11:51
Common Stock -1,500 $52.73 $-79,095 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-10-03 2013-10-03
20:11:51
Common Stock -48,500 $52.10 $-2,526,850 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-10-02 2013-10-03
20:11:51
Common Stock -5,798 $52.27 $-303,061 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-10-02 2013-10-03
20:11:51
Common Stock -44,202 $51.94 $-2,295,852 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-10-01 2013-10-03
20:11:51
Common Stock -300 $51.74 $-15,522 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-10-01 2013-10-03
20:11:51
Common Stock -11,700 $51.27 $-599,859 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-10-01 2013-10-03
20:11:51
Common Stock -800 $51.74 $-41,392 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-10-01 2013-10-03
20:11:51
Common Stock -49,200 $51.27 $-2,522,484 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-10-01 2013-10-03
13:41:45
Common Stock -2,699 $51.73 $-139,619 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-10-01 2013-10-03
13:41:45
Common Stock -37,301 $51.22 $-1,910,557 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-10-01 2013-10-03
13:41:45
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-16 2013-09-18
19:18:09
Common Stock -1,500 $49.60 $-74,400 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-09-16 2013-09-18
19:18:09
Common Stock -28,500 $48.71 $-1,388,235 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-09-16 2013-09-18
19:18:09
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-09-13 2013-09-17
18:03:53
Common Stock -500 $49.44 $-24,720 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-09-13 2013-09-17
18:03:53
Common Stock -11,500 $48.66 $-559,590 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-09-13 2013-09-17
18:03:53
Common Stock -8,000 $47.89 $-383,120 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-09-13 2013-09-17
18:03:53
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-09-10 2013-09-12
19:04:03
Common Stock +29,000 $3.00 $87,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-09-05 2013-09-05
19:15:11
Common Stock -13,731 $47.96 $-658,539 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-09-05 2013-09-05
19:15:11
Common Stock -36,269 $47.62 $-1,727,130 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-04 2013-09-05
19:15:11
Common Stock -46,700 $47.05 $-2,197,235 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-03 2013-09-05
19:15:11
Common Stock -100 $47.53 $-4,753 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-03 2013-09-05
19:15:11
Common Stock -11,900 $46.89 $-557,991 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-03 2013-09-05
19:15:11
Common Stock -200 $47.54 $-9,508 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-03 2013-09-05
19:15:11
Common Stock -49,800 $46.89 $-2,335,122 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-03 2013-09-05
13:30:28
Common Stock -200 $47.54 $-9,508 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-09-03 2013-09-05
13:30:28
Common Stock -39,800 $46.90 $-1,866,620 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-09-03 2013-09-05
13:30:28
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-30 2013-09-03
20:00:27
Common Stock -692 $47.01 $-32,531 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-30 2013-09-03
20:00:27
Common Stock -3,678 $47.01 $-172,903 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-29 2013-09-03
20:00:27
Common Stock -2,084 $47.00 $-97,948 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-08-29 2013-09-03
20:00:27
Common Stock -11,077 $47.00 $-520,619 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-29 2013-09-03
17:01:08
Common Stock +50,000 $3.00 $150,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-08-29 2013-09-03
06:01:34
Common Stock -249,023 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2013-08-29 2013-09-03
06:01:34
Common Stock -5,737,063 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2013-08-29 2013-09-03
06:01:34
Common Stock -168,749 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2013-08-29 2013-09-03
06:01:34
Common Stock +171,952 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director EDGAR Filing
  2013-08-29 2013-09-03
06:01:34
Common Stock +162,779 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-08-26 2013-08-28
20:00:27
Common Stock -3,960 $47.29 $-187,268 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-26 2013-08-28
20:00:27
Common Stock -21,040 $47.29 $-994,982 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-26 2013-08-28
18:27:44
Common Stock -6,400 $47.63 $-304,832 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-08-26 2013-08-28
18:27:44
Common Stock -43,600 $47.17 $-2,056,612 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-08-26 2013-08-27
18:47:51
Common Stock -300 $47.73 $-14,319 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-08-26 2013-08-27
18:47:51
Common Stock -24,504 $47.26 $-1,158,059 S Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-08-26 2013-08-27
18:47:51
Common Stock +24,804 $3.00 $74,412 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-08-23 2013-08-27
18:47:51
Common Stock +5,664 $3.00 $16,992 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-08-22 2013-09-05
19:15:11
Common Stock -3,300 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-08-20 2014-04-18
14:49:06
Common Stock -730 $0.00 $0 G Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-08-20 2013-08-22
14:04:32
Common Stock -249,023 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-08-20 2013-08-22
14:04:32
Common Stock -5,737,063 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-08-20 2013-08-22
14:04:32
Common Stock -168,751 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-08-20 2013-08-22
14:04:32
Common Stock +176,681 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-08-20 2013-08-22
14:04:32
Common Stock +164,313 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-08-15 2013-08-19
14:24:34
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-08-15 2013-08-16
19:00:59
Common Stock -50,000 $43.21 $-2,160,500 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-08-15 2013-08-16
19:00:59
Common Stock -150,000 $43.21 $-6,481,500 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-13 2013-08-15
16:39:00
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-08-12 2013-08-14
15:04:35
Common Stock -40,000 $41.97 $-1,678,800 S MILLER JEFFREY A
Show Address
C/O MCAFEE, INC.
5000 HEADQUARTERS DR.
PLANO, TX
75024
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Director EDGAR Filing
  2013-08-12 2013-08-13
19:00:49
Common Stock -6,830 $42.38 $-289,455 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-12 2013-08-13
19:00:49
Common Stock -36,288 $42.38 $-1,537,885 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-09 2013-08-13
19:00:49
Common Stock -9,010 $42.57 $-383,556 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-09 2013-08-13
19:00:49
Common Stock -47,872 $42.57 $-2,037,911 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-07 2013-08-07
18:56:23
Common Stock -50,000 $41.66 $-2,083,000 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-06 2013-08-08
18:40:55
Common Stock +28,000 $3.00 $84,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-08-06 2013-08-07
21:04:07
Common Stock -100 $43.48 $-4,348 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-06 2013-08-07
21:04:07
Common Stock -31,854 $42.46 $-1,352,521 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Associates IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Equity Fund IV Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Equity Fund IV (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Euro Equity Fund IV Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE,
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Associates IV (AI) Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Associates Euro IV Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Associates V (AI) Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Equity Fund V Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Equity Fund V (AI) Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:49
Common Stock -6,914,884 $0.00 $0 J JMI Associates V Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-08-06 2013-08-07
21:03:26
Common Stock -100 $43.48 $-4,348 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-08-06 2013-08-07
21:03:26
Common Stock -31,854 $42.46 $-1,352,521 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-08-06 2013-08-07
18:56:23
Common Stock +1,587 $0.00 $0 J LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-06 2013-08-07
18:56:23
Common Stock -700 $43.44 $-30,408 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-06 2013-08-07
18:56:23
Common Stock -49,300 $42.35 $-2,087,855 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-05 2013-08-07
18:56:23
Common Stock -500 $45.18 $-22,590 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-05 2013-08-07
18:56:23
Common Stock -11,500 $44.36 $-510,140 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-05 2013-08-07
18:56:23
Common Stock -2,271 $45.12 $-102,468 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-05 2013-08-07
18:56:23
Common Stock -47,729 $44.35 $-2,116,781 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-02 2013-08-05
19:48:11
Common Stock -10,000 $45.51 $-455,100 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-02 2013-08-05
19:48:11
Common Stock +60,000 $2.60 $156,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:51:12
Common Stock -2,500 $47.15 $-117,875 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:51:12
Common Stock -4,865 $46.27 $-225,104 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:51:12
Common Stock -7,700 $45.06 $-346,962 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:51:12
Common Stock -26,035 $44.43 $-1,156,735 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:51:12
Common Stock -3,900 $43.29 $-168,831 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:48:11
Common Stock -700 $45.84 $-32,088 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:48:11
Common Stock -11,100 $45.12 $-500,832 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:48:11
Common Stock -20,500 $44.38 $-909,790 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:48:11
Common Stock -7,700 $43.27 $-333,179 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-08-01 2013-08-05
19:48:11
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-07-15 2013-07-17
19:22:41
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-07-15 2013-07-17
19:20:16
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-07-12 2013-07-16
18:28:41
Common Stock +25,000 $3.00 $75,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-07-10 2013-07-12
16:21:23
Common Stock +31,500 $3.00 $94,500 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-07-01 2013-07-03
15:13:34
Common Stock -14,700 $41.18 $-605,346 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-07-01 2013-07-03
15:13:34
Common Stock -25,300 $40.65 $-1,028,445 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-07-01 2013-07-03
15:13:34
Common Stock +40,000 $2.60 $104,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-06-17 2013-06-19
16:39:37
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-06-13 2013-06-14
17:23:42
Common Stock -700 $38.03 $-26,621 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-06-13 2013-06-14
17:23:42
Common Stock -5,500 $37.35 $-205,425 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-06-13 2013-06-14
17:23:42
Common Stock -13,800 $36.57 $-504,666 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-06-13 2013-06-14
17:23:42
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-06-11 2013-06-13
17:24:39
Common Stock -4,000 $40.01 $-160,040 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-06-11 2013-06-13
17:24:39
Common Stock -6,000 $40.00 $-240,000 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-06-11 2013-06-13
17:24:39
Common Stock +10,000 $2.60 $26,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-06-11 2013-06-13
17:20:37
Common Stock +27,500 $3.00 $82,500 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-06-03 2013-06-05
16:10:53
Common Stock +30,000 $2.60 $78,000 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-06-03 2013-06-05
15:56:04
Common Stock +60,000 $3.00 $180,000 M JOSEFSBERG ARNE
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-28 2013-05-30
16:55:30
Common Stock +168,458 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-05-28 2013-05-30
16:55:30
Common Stock +162,211 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-05-28 2013-05-30
16:55:30
Common Stock -249,023 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-05-28 2013-05-30
16:55:30
Common Stock -5,737,063 $0.00 $0 J LEONE DOUGLAS M
Show Address
C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
Hide Address
Director EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL US GROWTH FUND IV LP
Show Address
3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SCGF IV MANAGEMENT LP
Show Address
3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND IV LP
Show Address
3000 SAND HILL ROAD, BLDG 4, SUITE 250

MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SCGF GENPAR LTD
Show Address
3000 SAND HILL ROAD 4-250

MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND V, L.P.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL U.S. GROWTH FUND V, L.P.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SCGF V Management, L.P.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SC GF V TT, Ltd.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -249,023 $0.00 $0 J SC US GF V Holdings, Ltd.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL US GROWTH FUND IV LP
Show Address
3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SCGF IV MANAGEMENT LP
Show Address
3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND IV LP
Show Address
3000 SAND HILL ROAD, BLDG 4, SUITE 250

MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SCGF GENPAR LTD
Show Address
3000 SAND HILL ROAD 4-250

MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND V, L.P.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL U.S. GROWTH FUND V, L.P.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SCGF V Management, L.P.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
Hide Address
>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SC GF V TT, Ltd.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-05-28 2013-05-30
16:52:15
Common Stock -5,737,063 $0.00 $0 J SC US GF V Holdings, Ltd.
Show Address
3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-05-22 2013-05-24
18:42:31
Common Stock -1,600 $39.63 $-63,408 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-05-22 2013-05-24
18:42:31
Common Stock -5,200 $38.58 $-200,616 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-05-22 2013-05-24
18:42:31
Common Stock -700 $40.36 $-28,252 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-22 2013-05-24
18:42:31
Common Stock -1,700 $39.62 $-67,354 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-22 2013-05-24
18:42:31
Common Stock -5,100 $38.56 $-196,656 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-22 2013-05-24
15:13:21
Common Stock -5,458 $40.54 $-221,267 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-21 2013-05-23
16:26:05
Common Stock -1,200 $40.28 $-48,336 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-21 2013-05-23
16:26:05
Common Stock -121,655 $39.89 $-4,852,818 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-20 2013-05-22
18:06:35
Common Stock -96,850 $40.56 $-3,928,236 S Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-05-20 2013-05-22
18:06:35
Common Stock +25,000 $3.00 $75,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-05-17 2013-05-20
21:30:59
Common Stock -19,908 $40.14 $-799,107 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-17 2013-05-20
21:30:59
Common Stock -59,797 $40.14 $-2,400,252 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-16 2013-05-20
21:30:59
Common Stock -5,016 $40.89 $-205,104 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-16 2013-05-20
21:30:59
Common Stock -15,047 $40.89 $-615,272 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-16 2013-05-20
21:30:59
Common Stock -17,598 $40.07 $-705,152 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-16 2013-05-20
21:30:59
Common Stock -52,783 $40.07 $-2,115,015 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-15 2013-05-16
21:33:49
Common Stock -23,400 $40.52 $-948,168 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-15 2013-05-16
21:33:49
Common Stock -70,206 $40.52 $-2,844,747 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-15 2013-05-16
20:14:41
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-05-15 2013-05-16
20:14:41
Common Stock +30,000 $3.00 $90,000 M BERGERON MICHAEL
Show Address
C/O DOLBY LABORATORIES, INC.
100 POTRERO AVENUE
SAN FRANCISCO, CA
94103
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EDGAR Filing
  2013-05-15 2013-05-16
20:14:00
Common Stock +25,000 $3.00 $75,000 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-14 2013-05-16
21:33:49
Common Stock -20,448 $39.99 $-817,716 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-14 2013-05-16
21:33:49
Common Stock -61,282 $39.99 $-2,450,667 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-14 2013-05-16
21:33:32
Common Stock -4,776 $40.10 $-191,518 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-14 2013-05-16
21:33:32
Common Stock -25,374 $40.10 $-1,017,497 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-14 2013-05-16
20:14:00
Common Stock +7,500 $3.00 $22,500 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-13 2013-05-15
17:34:29
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-13 2013-05-15
17:33:22
Common Stock -20,000 $40.00 $-800,000 S CODD RONALD E F
Show Address
ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
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Director EDGAR Filing
  2013-05-13 2013-05-14
21:32:15
Common Stock -808 $40.02 $-32,336 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-13 2013-05-14
21:32:15
Common Stock -4,292 $40.02 $-171,766 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-13 2013-05-14
21:30:55
Common Stock -3,210 $39.72 $-127,501 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-13 2013-05-14
21:30:55
Common Stock -9,636 $39.72 $-382,742 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-10 2013-05-14
21:32:15
Common Stock -3,230 $40.03 $-129,297 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-10 2013-05-14
21:32:15
Common Stock -17,164 $40.03 $-687,075 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-10 2013-05-14
21:30:55
Common Stock -5,128 $40.02 $-205,223 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-05-10 2013-05-14
21:30:55
Common Stock -15,373 $40.02 $-615,227 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-09 2013-05-15
17:33:22
Common Stock -12,600 $0.00 $0 G CODD RONALD E F
Show Address
ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
Hide Address
Director EDGAR Filing
  2013-05-08 2013-05-10
20:00:25
Common Stock -3,960 $39.60 $-156,816 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-08 2013-05-10
20:00:25
Common Stock -21,040 $39.60 $-833,184 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-08 2013-05-10
16:42:21
Common Stock +17,500 $3.00 $52,500 M Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-08 2013-05-09
19:44:20
Common Stock -127,145 $39.74 $-5,052,743 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-07 2013-05-09
19:44:20
Common Stock +250,000 $0.00 $0 M LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-07 2013-05-08
21:30:49
Common Stock -250 $40.07 $-10,018 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-07 2013-05-08
21:30:49
Common Stock -750 $40.07 $-30,053 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-07 2013-05-08
21:30:24
Common Stock -190 $40.08 $-7,615 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-07 2013-05-08
21:30:24
Common Stock -1,010 $40.08 $-40,481 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-06 2013-05-15
17:33:22
Common Stock +475 $0.00 $0 J CODD RONALD E F
Show Address
ONE FRANKLIN PARKWAY
BUILDING 910
SAN MATEO, CA
94403
Hide Address
Director EDGAR Filing
  2013-05-06 2013-05-08
21:30:49
Common Stock -5,042 $40.43 $-203,848 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-06 2013-05-08
21:30:49
Common Stock -15,126 $40.43 $-611,544 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-06 2013-05-08
21:30:24
Common Stock -2,876 $40.41 $-116,219 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-06 2013-05-08
21:30:24
Common Stock -15,280 $40.41 $-617,465 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-06 2013-05-08
20:39:55
Common Stock +190 $0.00 $0 J Schneider David
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-03 2013-05-07
19:07:58
Common Stock -200 $41.00 $-8,200 S SAMUELI HENRY
Show Address
5300 CALIFORNIA AVENUE

IRVINE, CA
92617
Hide Address
Director EDGAR Filing
  2013-05-03 2013-05-07
19:07:58
Common Stock -200 $41.00 $-8,200 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-03 2013-05-07
19:07:58
Common Stock -8,000 $40.62 $-324,960 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-03 2013-05-07
19:07:58
Common Stock +8,200 $2.60 $21,320 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-02 2013-05-03
19:26:28
Common Stock -1,100 $40.14 $-44,154 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-02 2013-05-03
19:26:28
Common Stock -39,568 $39.49 $-1,562,540 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-02 2013-05-03
19:01:57
Common Stock +100 $2.60 $260 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -600 $40.72 $-24,432 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -8,250 $39.97 $-329,753 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -36,150 $39.25 $-1,418,888 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -700 $40.72 $-28,504 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -6,600 $39.97 $-263,802 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -28,700 $39.25 $-1,126,475 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -5,072 $40.74 $-206,633 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -95,594 $40.08 $-3,831,408 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock -308,666 $39.17 $-12,090,447 S LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:26:28
Common Stock +2,286 $0.00 $0 J LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:02:59
Common Stock -300 $40.71 $-12,213 S JOSEFSBERG ARNE
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-01 2013-05-03
19:02:59
Common Stock -24,250 $39.99 $-969,758 S JOSEFSBERG ARNE
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-01 2013-05-03
19:02:59
Common Stock -75,450 $39.32 $-2,966,694 S JOSEFSBERG ARNE
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-05-01 2013-05-03
19:02:59
Common Stock +100,000 $3.00 $300,000 M JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-05-01 2013-05-03
19:01:57
Common Stock -9,900 $40.09 $-396,891 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:01:57
Common Stock -21,800 $39.21 $-854,778 S Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-03
19:01:57
Common Stock +31,700 $2.60 $82,420 M Slootman Frank
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-02
21:45:58
Common Stock -4,230 $40.21 $-170,088 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-02
21:45:58
Common Stock -41,768 $39.53 $-1,651,089 S Barber Paul V
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI EURO EQUITY FUND IV L P
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
Hide Address
Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI EQUITY FUND IV LP
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Equity Fund IV (AI), LP
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
Hide Address
Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI EQUITY FUND V AI L P
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Associates IV (AI) Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Associates Euro IV Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Associates V (AI) Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Equity Fund V Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -4,230 $40.21 $-170,088 S JMI Associates V Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
Hide Address
>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:42
Common Stock -41,768 $39.53 $-1,651,089 S NOELL CHARLES III
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI EURO EQUITY FUND IV L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI EQUITY FUND IV LP
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Equity Fund IV (AI), LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI EQUITY FUND V AI L P
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Associates IV (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Associates Euro IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Associates V (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Equity Fund V Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-05-01 2013-05-02
21:45:27
Common Stock -9,954,002 $0.00 $0 J JMI Associates V Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL US GROWTH FUND IV LP
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3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SCGF IV MANAGEMENT LP
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3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND IV LP
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3000 SAND HILL ROAD, BLDG 4, SUITE 250

MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SCGF GENPAR LTD
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3000 SAND HILL ROAD 4-250

MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND V, L.P.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SEQUOIA CAPITAL U.S. GROWTH FUND V, L.P.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SCGF V Management, L.P.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SC GF V TT, Ltd.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -249,023 $0.00 $0 J SC US GF V Holdings, Ltd.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL US GROWTH FUND IV LP
Show Address
3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SCGF IV MANAGEMENT LP
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3000 SAND HILL ROAD
BLDG 4, SUITE 250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND IV LP
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3000 SAND HILL ROAD, BLDG 4, SUITE 250

MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SCGF GENPAR LTD
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3000 SAND HILL ROAD 4-250

MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL USGF PRINCIPALS FUND V, L.P.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SEQUOIA CAPITAL U.S. GROWTH FUND V, L.P.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SCGF V Management, L.P.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SC GF V TT, Ltd.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:26:19
Common Stock -5,737,063 $0.00 $0 J SC US GF V Holdings, Ltd.
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3000 SAND HILL ROAD
4-250
MENLO PARK, CA
94025
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>=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:19:00
Common Stock +169,074 $0.00 $0 J LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director, >=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:19:00
Common Stock +162,414 $0.00 $0 J LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director, >=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:19:00
Common Stock -249,023 $0.00 $0 J LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director, >=10% Owner EDGAR Filing
  2013-04-29 2013-05-01
14:19:00
Common Stock -5,737,063 $0.00 $0 J LEONE DOUGLAS M
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C/O SEQUOIA CAPITAL
3000 SAND HILL RD BLDG 4 #250
MENLO PARK, CA
94025
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Director, >=10% Owner EDGAR Filing
  2013-04-26 2013-04-29
18:03:45
Common Stock +70,000 $2.60 $182,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-04-25 2013-04-29
18:05:04
Common Stock -22,500 $41.61 $-936,225 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-25 2013-04-29
18:05:04
Common Stock +45,000 $3.00 $135,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-25 2013-04-29
18:05:04
Common Stock +50,000 $3.00 $150,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-25 2013-04-29
18:03:45
Common Stock +30,000 $2.60 $78,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-04-22 2013-04-24
16:06:44
Common Stock +12,500 $3.00 $37,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-16 2013-04-18
18:48:18
Common Stock +10,000 $3.00 $30,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-15 2013-04-17
19:21:45
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-15 2013-04-17
19:21:03
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-01 2013-04-03
18:59:08
Common Stock -20,088 $35.93 $-721,762 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-01 2013-04-03
18:59:08
Common Stock -79,912 $35.11 $-2,805,710 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-01 2013-04-03
18:59:08
Common Stock +100,000 $3.00 $300,000 M JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-04-01 2013-04-03
18:58:21
Common Stock -6,800 $35.94 $-244,392 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-04-01 2013-04-03
18:58:21
Common Stock -23,200 $35.15 $-815,480 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-04-01 2013-04-03
18:58:21
Common Stock +30,000 $2.60 $78,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-03-18 2013-03-19
19:53:32
Common Stock -800 $36.46 $-29,168 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-18 2013-03-19
19:53:32
Common Stock -800 $36.46 $-29,168 S SHORTRIDGE WAYNE
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2700 NORTH FIRST STREET

SAN JOSE, CA
95134
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Director EDGAR Filing
  2013-03-18 2013-03-19
19:53:32
Common Stock -65,900 $35.93 $-2,367,787 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-15 2013-03-19
19:53:32
Common Stock -75,000 $37.31 $-2,798,250 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-15 2013-03-19
17:44:49
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-14 2013-03-15
18:59:57
Common Stock -3,850 $37.63 $-144,876 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-14 2013-03-15
18:59:57
Common Stock -146,150 $37.20 $-5,436,780 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-13 2013-03-15
18:59:57
Common Stock -108,300 $37.55 $-4,066,665 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-13 2013-03-15
18:59:57
Common Stock -180,000 $0.00 $0 G MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-13 2013-03-15
16:24:19
Common Stock +20,000 $3.00 $60,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-12 2013-03-15
18:59:57
Common Stock -100,000 $37.88 $-3,788,000 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-03-06 2013-03-07
18:58:19
Common Stock -5,500 $37.22 $-204,710 S SCHULTE DAVID J
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11550 ASH STREET
SUITE 300
LEAWOOD, KS
66211
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Director EDGAR Filing
  2013-03-06 2013-03-07
18:58:19
Common Stock -5,500 $37.22 $-204,710 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-06 2013-03-07
18:58:19
Common Stock -37,000 $36.65 $-1,356,050 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-06 2013-03-07
18:58:19
Common Stock +42,500 $3.00 $127,500 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-05 2013-03-07
18:58:19
Common Stock +40,000 $3.00 $120,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-01 2013-03-05
17:32:55
Common Stock -7,200 $32.80 $-236,160 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-01 2013-03-05
17:32:55
Common Stock -92,800 $32.40 $-3,006,720 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-01 2013-03-05
17:32:55
Common Stock +100,000 $3.00 $300,000 M JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-03-01 2013-03-05
17:32:14
Common Stock -4,000 $32.82 $-131,280 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-03-01 2013-03-05
17:32:14
Common Stock -26,000 $32.48 $-844,480 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-03-01 2013-03-05
17:32:14
Common Stock +30,000 $2.60 $78,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-02-27 2013-02-28
21:42:01
Common Stock -48,810 $31.91 $-1,557,527 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-02-27 2013-02-28
21:42:01
Common Stock +18,350 $3.00 $55,050 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-27 2013-02-28
21:42:01
Common Stock +30,460 $3.00 $91,380 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-27 2013-02-27
20:36:16
Common Stock -13,000 $0.00 $0 G NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-26 2013-02-28
21:42:01
Common Stock +1,100 $3.00 $3,300 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-26 2013-02-28
21:40:43
Common Stock +1,143 $0.00 $0 J LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-26 2013-02-27
20:38:59
Common Stock -22,999 $31.15 $-716,419 S MANLY MARC E
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526 S. CHURCH STREET

CHARLOTTE, NC
28202
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EDGAR Filing
  2013-02-26 2013-02-27
20:38:59
Common Stock -22,999 $31.15 $-716,419 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-26 2013-02-27
20:36:16
Common Stock -22,999 $31.15 $-716,419 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-26 2013-02-27
20:32:22
Common Stock -22,999 $31.15 $-716,419 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-02-25 2013-03-07
18:58:19
Common Stock -1,500 $0.00 $0 G Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Associates IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Equity Fund IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Equity Fund IV (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Euro Equity Fund IV Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE,
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Associates IV (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Associates Euro IV Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Associates V (AI) Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Equity Fund V Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Equity Fund V (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-25 2013-02-27
20:50:19
Common Stock -4,977,001 $0.00 $0 J JMI Associates V Trust
Show Address
100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-20 2013-02-21
21:48:55
Common Stock -133 $33.87 $-4,505 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-20 2013-02-21
21:48:55
Common Stock -34,942 $33.39 $-1,166,713 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-20 2013-02-21
21:48:55
Common Stock -167 $33.87 $-5,656 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-20 2013-02-21
21:48:55
Common Stock -44,063 $33.39 $-1,471,264 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-05-03
19:26:28
Common Stock -1,250,000 $0.00 $0 G LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-19 2013-02-21
21:49:09
Common Stock -15,840 $33.07 $-523,829 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-02-21
21:49:09
Common Stock -84,160 $33.07 $-2,783,171 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-02-21
21:48:55
Common Stock -2,212 $34.20 $-75,650 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-02-21
21:48:55
Common Stock -42,018 $33.63 $-1,413,065 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-02-21
21:48:55
Common Stock -2,789 $34.20 $-95,384 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-02-21
21:48:55
Common Stock -52,981 $33.63 $-1,781,751 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-19 2013-02-20
18:53:46
Common Stock +50,000 $2.60 $130,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-15 2013-02-20
18:53:01
Common Stock +100,000 $3.00 $300,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-15 2013-02-20
18:52:14
Common Stock -15,512 $33.78 $-523,995 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-15 2013-02-20
18:52:14
Common Stock -15,512 $33.78 $-523,995 S Kalbfleisch Kurt L.
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C/O OVERLAND STORAGE, INC.
9112 SPECTRUM CENTER BOULEVARD
SAN DIEGO, CA
92123
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EDGAR Filing
  2013-02-15 2013-02-20
18:52:14
Common Stock -14,488 $32.90 $-476,655 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-15 2013-02-20
18:52:14
Common Stock +30,000 $3.00 $90,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-19
18:52:06
Common Stock +40,000 $3.00 $120,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-19
18:50:50
Common Stock -27,100 $32.77 $-888,067 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-19
18:50:50
Common Stock -18,900 $32.16 $-607,824 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-19
18:50:50
Common Stock -4,000 $31.02 $-124,080 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-19
18:50:50
Common Stock +50,000 $3.00 $150,000 M JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-19
18:49:58
Common Stock -5,500 $32.78 $-180,290 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-14 2013-02-19
18:49:58
Common Stock -3,700 $32.12 $-118,844 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-14 2013-02-19
18:49:58
Common Stock -800 $30.95 $-24,760 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-14 2013-02-19
18:49:58
Common Stock +10,000 $2.60 $26,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-14 2013-02-15
19:05:12
Common Stock -10,000 $31.23 $-312,300 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-14 2013-02-15
19:04:07
Common Stock -4,900 $32.80 $-160,720 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-15
19:04:07
Common Stock -4,200 $32.23 $-135,366 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-14 2013-02-15
19:04:07
Common Stock -900 $31.01 $-27,909 S Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Associates IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Equity Fund IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Equity Fund IV (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Euro Equity Fund IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE,
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Associates IV (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Associates Euro IV Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Associates V (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Equity Fund V Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Equity Fund V (AI) Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:18:14
Common Stock -8,958,602 $0.00 $0 J JMI Associates V Trust
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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>=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:15:47
Common Stock -7,436,645 $0.00 $0 J JMI Participating Partners
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:15:47
Common Stock -7,436,645 $0.00 $0 J El Camino Advisors, LLC
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:13:53
Common Stock -100 $29.75 $-2,975 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:13:53
Common Stock -41,298 $29.18 $-1,205,076 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2013-02-13 2013-02-15
20:12:31
Common Stock -100 $29.75 $-2,975 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-13 2013-02-15
20:12:31
Common Stock -41,298 $29.18 $-1,205,076 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-13 2013-02-15
20:12:26
Common Stock -100 $29.75 $-2,975 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-13 2013-02-15
20:12:26
Common Stock -41,298 $29.18 $-1,205,076 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2013-02-13 2013-02-15
19:05:12
Common Stock +2,057 $0.00 $0 J LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-02-13 2013-02-15
19:04:07
Common Stock +10,000 $3.00 $30,000 M Scarpelli Michael
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-13 2013-02-15
19:03:11
Common Stock +33,332 $3.00 $99,996 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-13 2013-02-15
19:03:11
Common Stock +33,332 $3.00 $99,996 M Hirsberg Josh
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3883 HOWARD HUGHES PARKWAY
NINTH FLOOR
LAS VEGAS, NV
89169
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EDGAR Filing
  2013-02-05 2013-02-07
18:36:58
Common Stock -12,500 $29.51 $-368,875 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-05 2013-02-07
18:36:21
Common Stock -41,800 $29.85 $-1,247,730 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-05 2013-02-07
18:36:21
Common Stock -13,200 $29.41 $-388,212 S Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-05 2013-02-07
18:36:21
Common Stock +55,000 $3.00 $165,000 M Schneider David
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
21:08:12
Common Stock -5,000 $28.00 $-140,000 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director, >=10% Owner EDGAR Filing
  2013-02-01 2013-02-05
21:08:12
Common Stock -178,672 $28.18 $-5,034,977 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director, >=10% Owner EDGAR Filing
  2013-02-01 2013-02-05
21:08:12
Common Stock -146,529 $27.24 $-3,991,450 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director, >=10% Owner EDGAR Filing
  2013-02-01 2013-02-05
21:08:12
Common Stock -124,799 $26.14 $-3,262,246 S LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director, >=10% Owner EDGAR Filing
  2013-02-01 2013-02-05
20:46:22
Common Stock -13,600 $28.16 $-382,976 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-02-01 2013-02-05
20:46:22
Common Stock -6,100 $27.50 $-167,750 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-01 2013-02-05
20:46:22
Common Stock -300 $26.48 $-7,944 S Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director EDGAR Filing
  2013-02-01 2013-02-05
20:46:22
Common Stock +20,000 $2.60 $52,000 M Slootman Frank
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director EDGAR Filing
  2013-02-01 2013-02-05
20:44:53
Common Stock -188,728 $28.19 $-5,320,242 S McGee Daniel
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
EDGAR Filing
  2013-02-01 2013-02-05
20:44:53
Common Stock -150,672 $27.58 $-4,155,534 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
20:44:53
Common Stock -5,600 $26.39 $-147,784 S McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
20:44:53
Common Stock +345,000 $3.00 $1,035,000 M McGee Daniel
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
20:43:59
Common Stock -25,700 $28.26 $-726,282 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
20:43:59
Common Stock -22,900 $27.57 $-631,353 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
20:43:59
Common Stock -1,400 $26.49 $-37,086 S JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2013-02-01 2013-02-05
20:43:59
Common Stock +83,332 $3.00 $249,996 M JOSEFSBERG ARNE
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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EDGAR Filing
  2012-12-20 2013-02-05
21:08:12
Common Stock -170,000 $0.00 $0 G LUDDY FREDERIC B
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C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
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Director, >=10% Owner EDGAR Filing
  2012-12-07 2013-02-05
21:08:12
Common Stock -350,000 $0.00 $0 G LUDDY FREDERIC B
Show Address
C/O SERVICENOW, INC.
4810 EASTGATE MALL
SAN DIEGO, CA
92121
Hide Address
Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI EURO EQUITY FUND IV L P
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI EQUITY FUND IV LP
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI Equity Fund V L P
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI Associates V LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI Equity Side Fund, LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI Equity Fund IV (AI), LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI Side Associates, LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -7,992,703 $0.00 $0 J JMI EQUITY FUND V AI L P
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI EURO EQUITY FUND IV L P
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI EQUITY FUND IV LP
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI Equity Fund V L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI Associates V LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI Equity Side Fund, LP
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
Hide Address
Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI Equity Fund IV (AI), LP
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
Hide Address
Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI Side Associates, LLC
Show Address
100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-21 2012-11-21
12:25:32
Common Stock -22,811,786 $0.00 $0 J JMI EQUITY FUND V AI L P
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI EURO EQUITY FUND IV L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI EQUITY FUND IV LP
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI Equity Fund V L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI Associates V LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI Equity Side Fund, LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI Equity Fund IV (AI), LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI Side Associates, LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -44,313 $26.88 $-1,191,133 S JMI EQUITY FUND V AI L P
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI EURO EQUITY FUND IV L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI EQUITY FUND IV LP
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI Equity Fund V L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI Associates V LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI Equity Side Fund, LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI Equity Fund IV (AI), LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI Side Associates, LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -2,488,107 $26.88 $-66,880,314 S JMI EQUITY FUND V AI L P
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI EURO EQUITY FUND IV L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI EQUITY FUND IV LP
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI Equity Fund V L P
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI Associates V LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI Equity Side Fund, LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI Equity Fund IV (AI), LP
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI Side Associates, LLC
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100 INTERNATIONAL DRIVE
SUITE 19100
BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI Associates IV, LLC
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-21
12:25:32
Common Stock -7,101,250 $26.88 $-190,881,594 S JMI EQUITY FUND V AI L P
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:08:45
Common Stock -112,691 $26.88 $-3,029,134 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:08:45
Common Stock -44,313 $26.88 $-1,191,133 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:08:45
Common Stock -2,488,107 $26.88 $-66,880,314 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:08:45
Common Stock -7,101,250 $26.88 $-190,881,594 S NOELL CHARLES III
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -1,014,219 $26.88 $-27,262,206 S JMI Participating Partners
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -1,014,219 $26.88 $-27,262,206 S JMTX Manager, Inc.
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -1,014,219 $26.88 $-27,262,206 S JMI Services, LLC
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -1,014,219 $26.88 $-27,262,206 S El Camino Advisors, LLC
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -2,315,009 $26.88 $-62,227,440 S JMI Participating Partners
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -2,315,009 $26.88 $-62,227,440 S JMTX Manager, Inc.
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -2,315,009 $26.88 $-62,227,440 S JMI Services, LLC
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:07:43
Common Stock -2,315,009 $26.88 $-62,227,440 S El Camino Advisors, LLC
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:03:27
Common Stock -44,313 $26.88 $-1,191,133 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:03:27
Common Stock -2,488,107 $26.88 $-66,880,314 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:03:27
Common Stock -7,101,250 $26.88 $-190,881,594 S Barber Paul V
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100 INTERNATIONAL DRIVE, SUITE 19100

BALTIMORE, MD
21202
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Director EDGAR Filing
  2012-11-20 2012-11-20
16:02:26
Common Stock -1,014,219 $26.88 $-27,262,206 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:02:26
Common Stock -2,315,009 $26.88 $-62,227,440 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:02:26
Common Stock -44,313 $26.88 $-1,191,133 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:02:26
Common Stock -2,488,107 $26.88 $-66,880,314 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing
  2012-11-20 2012-11-20
16:02:26
Common Stock -7,101,250 $26.88 $-190,881,594 S MOORES JOHN J
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111 CONGRESS AVENUE, SUITE 2600

AUSTIN, TX
78701
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Director, >=10% Owner EDGAR Filing